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Marketing Coordinator

Tactical Edge Ai · New York, NY, USA ·

Job type:
Full Time

1. Position Summary The Marketing & AWS Coordinator will support the execution of Tactical Edge AIs AWS marketing, funding, co-sell, and activities. The role will coordinate campaigns through AWS Marketing Central, manage Tactical Edge’s LinkedIn content calendar, track AWS funding requests and claims, support Funding Request creation for approved opportunities, and maintain timely engagement with AWS Account Managers.
2. Primary Responsibilities A. AWS Marketing Central Administration and Campaign Execution
Manage the day-to-day administration of AWS Marketing Central.
Create and execute customized campaigns aligned with Tactical Edge services and target markets.
Coordinate campaign content, creative assets, audiences, timelines, approvals, and AWS branding requirements.
Track campaign execution, responses, leads, performance, and supporting documentation.
Coordinate with sales, alliance, design, and technical teams when campaign input is required.
B. Tactical Edge LinkedIn and Social Media Coordination
Manage the Tactical Edge LinkedIn content calendar.
Follow up on written content, visual assets, approvals, carousels, and campaign materials.
Schedule and publish approved content while maintaining consistent brand messaging.
Coordinate AWS announcements, campaigns, customer stories, events, and partnership content.
Track basic metrics including impressions, engagement, clicks, and follower growth.
C. AWS Funding Request Management
Maintain a centralized tracker for all AWS funding requests.
Monitor Proof of Concept (POC), Market Development Funds (MDF), Partner Innovation Funds (PIF), Migration Acceleration Program (MAP), and other applicable funding programs.
Track submission dates, approval status, deadlines, deliverables, claims, and required documentation.
Coordinate invoices, proof of performance, customer acceptance, campaign results, and project evidence.
Escalate approaching deadlines, missing information, and funding risks to the AWS Alliance Manager.
D. Funding Requests for Approved Opportunities
Review approved opportunities that may qualify for AWS funding.
Coordinate with the AWS Alliance Manager and sales team to confirm funding eligibility.
Gather customer, business, technical, and financial information required for Funding Request creation.
Support submission, connect the request to the correct ACE opportunity when required, and track it through approval, execution, and claim.
E. Initial Engagement with AWS Account Managers
Support first engagement with newly assigned AWS Account Managers.
Prepare concise Tactical Edge introduction messages and relevant capability information.
Coordinate introductory and opportunity-alignment meetings.
Document stakeholder territory, accounts, meeting outcomes, next steps, owners, and deadlines.
Transition strategic relationship ownership to the AWS Alliance Manager when appropriate.
F. Funding Request Credits and Fund Utilization
Maintain a tracker for credits associated with approved Funding Requests.
Monitor credit issuance, activation, expiration dates, usage requirements, and fund application.
Coordinate with delivery, finance, and technical teams to confirm that credits are applied correctly.
Provide advance notice of approaching deadlines and escalte unused, delayed, or at-risk credits.
Maintain supporting evidence of credit application and utilization.
3. Required Qualifications One to three years of experience in marketing coordination, partner operations, sales support, project coordination, or a related function.
Strong organizational, follow-up, deadline-management, and multitasking skills.
Experience coordinating campaigns, content calendars, or social media activities.
Strong written and verbal communication skills in English - Spanish
Proficiency with Microsoft Office or Google Workspace.
Ability to maintain accurate trackers, records, and status reports.
Ability to collaborate with marketing, sales, finance, technical, and leadership teams.
4. Preferred Qualifications Experience working with AWSor a technology partner ecosystem.
Familiarity with AWS Partner Central, Marketing Tools, or funding programs.
Experience supporting LinkedIn content, MDF claims, POC programs, sales opportunities, or partner campaigns.
Basic understanding of cloud services, migration, Generative AI, and professional services.
Familiarity with CRM and project-management platforms; AWS Skill Builder training is a plus.
5. Core Competencies Organization and execution
Deadline and risk management
Attention to detail
Written communication
Stakeholder coordination
Campaign administration
Process documentation
Reporting and data accuracy
Initiative and accountability
Ability to learn AWS systems and programs

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