Next-Best-Action Marketing Channel Strategist

Regions Bank is seeking a Marketing Channel Strategist to advocate for marketing to channels, consolidating input for the Decisioning Program leadership team. You will help develop channel strategies, personalization, and customer journeys, collaborating with Marketing, Marketing Technology, and channel stakeholders to implement capabilities across channels.
You will drive performance analytics, define success metrics, and support test-and-learn strategies to optimize marketing initiatives and

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