VP, B2C Growth & Digital Marketing

Lakeshore Learning Materials is seeking a VP of B2C & Digital Marketing to lead the vision, strategy and growth for our consumer and digital marketing programs, shaping loyalty, CRM, email, social, paid media, SEO and digital commerce to drive acquisition, retention and revenue.
You’ll lead a multi‑team organization, partner with eCommerce, Merchandising, Product Development and Creative, and translate market insights into omnichannel growth that strengthens Lakeshore’s brand with teachers,

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