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Lifecycle Marketing Strategist — Live Service Campaigns

Sony Playstation · San Mateo, CA, USA ·

Job type:
Full Time

Sony Interactive Entertainment seeks a Lifecycle Marketing Specialist in San Mateo, CA (Hybrid) to manage multi-channel lifecycle programs for Live Service and franchise titles. You will partner with Creative Studio, Data Science, and Marketing teams to deliver personalized journeys across email, mobile, and console channels.
The ideal candidate has 3+ years in B2C marketing, strong data-driven skills, and experience with Salesforce Marketing Cloud.

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