Basis seeks a Marketing Operations lead in NYC for a hands-on role that defines and owns systems turning marketing activity into qualified pipeline. You’ll structure ICPs, segmentation, lead scoring, and nurture/workflows, ensuring clean CRM/MAP integration and reliable data foundations.
You’ll own multi-touch attribution to connect marketing to revenue, manage event leads routing, and codify playbooks as the GTM org scales, while collaborating across marketing, sales, and RevOps teams.
#J-18808-Ljbffr
Marketing Operations Lead
getbasis.ai · New York, NY, USA ·
- Job type:
- Full Time