Performance Marketing Manager Lead Gen & CPL

Bass Pro Shops is seeking a Digital Marketing Manager to own CPL lead generation for White River Marine Group across paid media channels. You will set strategy, manage budgets, and continually optimize search, social, programmatic, affiliate, and other digital channels to improve lead quality and conversion to sales.
You will collaborate with CRM, analytics, sales, and brand teams to ensure accurate tracking, scalable measurement, and meaningful business impact.

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