Tested Recruits is hiring: Remote PPC / SEM Specialist in Culver City

Coalition Technologies is seeking a detail-oriented and analytical

Remote PPC / SEM Specialist

to support paid search, Google Ads, Bing Ads, Facebook Ads, keyword research, campaign setup, campaign optimization, reporting, and performance analysis for client accounts. This role is ideal for someone with experience

managing PPC campaigns, working with large data sets, and using performance metrics to improve ROI.

As a PPC / SEM Specialist, you will help create, analyze, and optimize paid advertising campaigns across multiple industries. You will work closely with the Google Ads Manager, SEO team, and other stakeholders to ensure paid search strategies align with each client’s brand, budget, and marketing goals.

We are looking for talented and diligent candidates who perform well on our skills assessments. Strong skills test performance may be considered even if a candidate does not meet every preferred experience or educational background requirement.

Why Join Coalition Technologies?

Coalition Technologies is committed to delivering high-quality work for our clients while providing our team with a fun, thriving, innovative, and growth-focused work environment. We offer:

100% remote work with a company that has supported remote team members for more than a decade

Competitive profit-sharing bonus plan, with up to 50% of company profits paid to full-time employees each month

Competitive Paid Time Off plan that supports work-life balance

Medical, dental, vision, and life insurance packages for eligible US-based team members

International Health Insurance Reimbursement Program for eligible international team members

Device upgrade and learning reimbursement programs

Career development plans with clearly defined goals and rewards

Additional job-specific incentives and bonuses

PPC / SEM Specialist Responsibilities

As a PPC / SEM Specialist, your duties will include:

Conducting keyword research and writing ad copy

Structuring campaigns and ad groups and determining the best campaign settings

Working with large Google Ads data sets in Excel

Uploading data and ad content using Google Ads Editor

Creating, analyzing, and optimizing Google Ads and Bing Ads campaigns for clients across various industries

Optimizing Google Ads and Bing Ads campaigns to drive highly targeted traffic to client websites and online stores

Helping ensure a strong return on investment for each client’s marketing budget

Consulting regularly with the Google Ads Manager, SEO team, and other stakeholders to align PPC strategies with client goals

Monitoring campaign performance using reporting tools

Analyzing campaign metrics and data to provide recommendations for improving performance

Conducting A/B testing across ads and landing pages

Reviewing traffic in Google Ads

Working on Facebook Ads campaigns

Staying current with Google Ads updates, Bing Ads updates, new technologies, trends, and paid advertising best practices

Successfully completing Google Ads Certification if not already obtained

Required Skills and Qualifications

The ideal candidate will have:

Minimum of 6 months of experience managing SEM or PPC campaigns

Experience with Google Ads Editor and Bing Ads Editor

Experience using Google Keyword Planner or other keyword research tools

Knowledge of account KPI selection, measurement, and reporting

Ability to work with large Google Ads data sets in Excel, including VLOOKUP and VBA

Passion for marketing, advertising, and online content development

Strong research abilities and excellent analytical skills

Excellent time management skills and ability to meet strict deadlines

Ability to adapt to a diverse and multicultural remote work environment

Passion for building and growing in a startup-style environment

Availability to work 40 hours per week, Monday through Friday, 9:00 a.m. to 6:00 p.m. Pacific Time

Reliable remote workstation, including a fast computer, microphone, speakers, reliable internet, and reliable power

Preferred Skills

The following experience is preferred but not required:

One or more years of professional Google Ads experience

Google Ads Certification

Facebook paid advertising experience

High proficiency in Microsoft Excel, Gmail, Google Docs, and Basecamp

Experience with campaign reporting, performance analysis, and ROI optimization

Experience with A/B testing for ads and landing pages

Coalition Technologies is a fully remote company. Our team works remotely with the support of time tracking software, structured communication, and a company culture designed to help remote team members succeed. We have supported remote team members for more than a decade and welcome qualified applicants from around the world.

Compensation

For candidates located in

California, New York, Washington, and Colorado , the starting base pay for this position ranges from

$17 to $35 per hour. Compensation may vary based on factors such as experience, qualifications, skills test performance, geographic location, and seniority of the position offered. For candidates outside of California, New York, Washington, and Colorado, compensation may fall outside the listed range.

We require a skills test including video as part of our hiring process.

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