SHRM seeks a Lifecycle Marketing Lead to drive targeted campaigns across the member and customer lifecycle. You will act as a subject-matter expert, coordinating across departments to optimize budgets, reporting, and insights for marketing effectiveness.
The role emphasizes retention, renewal, and engagement, with a strong focus on data-informed strategies and collaboration with Finance and BI for performance measurement.
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Lifecycle Marketing Lead Data-Driven Retention & Engagement
Society for Human Resource Management · Alexandria, VA, USA ·
- Job type:
- Full Time