Job Title: Marketing Director, Account-Based Marketing (ABM)
Pay Range: $50 - $55 per hour on W2
Location: Hybrid – 3 days onsite either in Hoboken, NJ or Minneapolis, MN
Contract Duration: 7 months
About the Role:
We are seeking an experienced Marketing Director to lead B2B marketing strategy and Account-Based Marketing (ABM) initiatives for a Partner Solutions business focused on strategic partnerships with societies and publishers.
The role will drive account-based growth, oversee integrated marketing campaigns, and develop a high-performing team while strengthening strategic account management frameworks and processes.
Key Responsibilities:
- Develop and scale ABM strategies for priority accounts.
- Establish strategic account management frameworks, including account tiering, governance, and engagement models.
- Lead integrated campaigns, demand generation, content, and industry events.
- Collaborate with sales, customer success, and senior leadership to drive business growth.
- Coach and develop the marketing team and optimize performance through data-driven insights.
Requirements:
- Proven experience in ABM strategy and B2B marketing leadership.
- Experience designing strategic or key account management frameworks.
- Strong background in integrated marketing campaigns and team leadership.
- Excellent stakeholder management, communication, and analytical skills.
- Experience with ABM platforms such as Demandbase.