Marketing Director, Account-Based Marketing (ABM) Job at Vertisystem in Hoboken

Job Title: Marketing Director, Account-Based Marketing (ABM) Pay Range: $50 - $55 per hour on W2 Location: Hybrid – 3 days onsite either in Hoboken, NJ or Minneapolis, MN Contract Duration: 7 months About the Role: We are seeking an experienced Marketing Director to lead B2B marketing strategy and Account-Based Marketing (ABM) initiatives for a Partner Solutions business focused on strategic partnerships with societies and publishers. The role will drive account-based growth, oversee integrated marketing campaigns, and develop a high-performing team while strengthening strategic account management frameworks and processes. Key Responsibilities: Develop and scale ABM strategies for priority accounts. Establish strategic account management frameworks, including account tiering, governance, and engagement models. Lead integrated campaigns, demand generation, content, and industry events. Collaborate with sales, customer success, and senior leadership to drive business growth. Coach and develop the marketing team and optimize performance through data-driven insights. Requirements: Proven experience in ABM strategy and B2B marketing leadership. Experience designing strategic or key account management frameworks. Strong background in integrated marketing campaigns and team leadership. Excellent stakeholder management, communication, and analytical skills. Experience with ABM platforms such as Demandbase.