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Brands Art Director Job at Professional Recruiting Consultants, Inc. in New York

Professional Recruiting Consultants, Inc. · New York, NY, USA ·

Job type:
Freelance

Art Director


The Role


We are seeking an Art Director to establish and oversee the creative vision for a portfolio of six fashion brands, guiding projects from initial ideation through final delivery across marketing campaigns, digital content, and photoshoots.


This is a hands‑on creative leadership position for a visually driven, concept‑oriented professional who can adapt to the distinct identities of multiple brands, bring a clear creative perspective, and inspire a team to execute that vision.


Key Responsibilities



  • Lead the development of art direction and creative concepts for brand campaigns, product launches, and ongoing content initiatives across all six brands.


  • Plan and oversee photoshoots from start to finish, including concept development, mood boards, shot planning, talent casting, styling, and direction on set.


  • Collaborate closely with each brand’s design team to ensure campaign imagery and content reflect the collections and maintain alignment with the brand’s identity.


  • Oversee the creative team’s day‑to‑day workflow, establish priorities, provide constructive direction, and ensure all deliverables meet quality and consistency standards.


  • Coordinate with photographers, stylists, producers, and freelance creatives to translate concepts into compelling visual assets.


  • Develop comprehensive creative briefs, manage project timelines, and ensure work is delivered within established budgets.


  • Direct visual content and storytelling across email marketing, websites, social media, ecommerce platforms, and paid advertising channels.


  • Evolve and refine each brand’s visual language while preserving the individual character and positioning of every brand.


  • Contribute new creative concepts, references, and inspiration to support the wider marketing and creative organization.


  • Leverage AI‑powered applications and emerging creative technologies to enhance concept development, improve workflows, and accelerate content production.



Qualifications & Experience



  • 5–7 minimum years of professional experience in art direction or design, preferably within fashion, lifestyle, beauty, or retail.


  • A compelling portfolio demonstrating expertise in campaign development, photography, and visual storytelling.


  • Proven experience directing photoshoots and collaborating with photographers and other external creative professionals.


  • Background in leading, managing, or mentoring members of a creative team.


  • Ability to work effectively with product and design teams to develop cohesive, brand‑aligned creative.


  • Exceptional visual sensibility and a strong understanding of composition, styling, typography, and imagery.


  • Proficiency in Adobe Creative Suite and Figma.


  • Practical experience using AI‑driven creative tools in the creative process.


  • Ability to balance high‑level creative strategy and vision with hands‑on execution and attention to detail.



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