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Product Marketing Strategist - GTM Lead (Hybrid)

Blue Shield of California · Oakland, CA, USA ·

Job type:
Contract

Blue Shield of California, located in Oakland, is seeking a Product Marketing Strategist on a contract basis through Allegis Global Solutions. You will drive GTM strategy for product launches and serve as the main marketing contact for Product, collaborating with Marketing and Sales to align resources and messaging for B2B/B2C audiences.
The ideal candidate combines strategic thinking with execution, leveraging market intelligence and customer insights to deliver measurable results across

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