Social Media & Marketing Manager

Job Title: Social Media & Marketing Manager
Social Media & Community, Marketing

Content planning, scheduling, captions, posting, reposting

Content mapping for seasonal needs: content volume, type by platform

Partnering with licensees, ecomm schedules by region, stores for commercial strategy

Ensure product is live prior to scheduling

Community management, engagement, comments, DMS, customer service directions

Licensee + distributor social media content review, integration

UGC - sourcing, outreach, scheduling, permissions for contributor content

Support on influencer marketing, talent, performance, product, content, etc

VIP and influencer product seeding

Collaborations; Content needs, strategy, plananing

Relationships with licensees, categories, style, ecomm schedules and weekly updates

Social Media & Community

Scheduling content; campaigns, collaborations, events, commercial, etc.

Stories and Feed across all social platforms (IG, FB, TikTok, X, Pinterest, YouTube)

Creating editorial, captions with rich storytelling, deeper rooted experiences, or product insights

Ensuring product is live on site prior to scheduling.

Community Engagement

Reposting brand appropriate tags/content throughout the day to capture in real time social engagements

Replying to comments/ messages within 48 hours

Replying to customer support questions within 48 hours

Gather and organize product requests, including selections, sizing, quantities, and shipping details.

Own order tracking, shipping updates, and any adjustments or issues through delivery.

Maintain a centralized seeding tracker to provide visibility across both marketing teams.

Serve as the primary point of contact for seeding- related order updates and fulfillment needs.

CROSS-BRAND

Photography and content for events, campaign shoots, editing if feasible

Content trends, performance

Content creation, editing, scheduling (bebe)

Support on decks and presentations- social and influencer content

Social Media Reporting - collabs, influencer, celebrity

Support on all BSA social media handles across brands, log-ins, access, handle set up, verification

SM handle master chart updater, by brand, franchisee, licensee

Password updates, handle verification

Boosting, admin, platform glitches and performance

Salary $100,000-$110,000

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