Marketing Manager

At MJH Life Sciences our success is measured by your success! If you set your standards high and want to contribute to a winning team, we'll provide you with every opportunity to help grow our company and your career. Our associates come from all backgrounds, sharing one key quality: determination to succeed. We value being Service Focused, having a Passion for Winning, Innovation, Respect, Integrity, and Teamwork. Nothing means more to us than hiring people with these attributes. If you believe you're right for the job, this is the place to prove it!
What You'll Do Own end-to-end marketing for in-person and virtual events, from campaign planning through post-event recap, including integrated plans across email, paid digital and search, social, print and digital advertising, and marketing partnerships
Build promotion strategies tailored to each event format, accounting for the different registration cycles, attendance patterns, and engagement goals of live conferences versus webinars and virtual programs
Drive registration-to-attendance conversion for virtual events through reminder sequences, calendar holds, and on-demand promotion, and drive attendance and on-site engagement for in-person events
Use AI tools to accelerate campaign planning, copy iteration, audience list research, and performance analysis, maintaining quality and brand standards across all deliverables
Develop and manage event marketing budgets, tracking spend against plan throughout the event lifecycle
Set up and manage event registration for both formats, including registration sites, pricing tiers, promo codes, and confirmation and reminder communications
Partner with the events and digital teams on virtual event platforms, including landing pages, attendee communications, and engagement features such as polls, Q&A, and chat
Plan and execute experiential marketing elements that enhance the on-site attendee experience at in-person events
Manage the event app for in-person events, including content setup, attendee communications, and engagement features
Manage event marketing vendors, including scoping work, overseeing deliverables, and tracking contracts
Write copy for marketing collateral and brief creative on assets, routing them for stakeholder approval
Work with sponsors and speakers to coordinate promotional assets and timelines, using client-provided session content within campaigns
Collaborate with project management, sales, events, editorial, creative, and digital teams to align on goals, timelines, and deliverables
Track and report weekly on registration, attendance, and campaign performance to the Marketing Director, and deliver post-event reports with sponsor-facing metrics
Travel to in-person events to support on-site marketing and attendee experience
What Sets You Apart 3 or more years of marketing experience with a focus on event or conference marketing, including end-to-end ownership of registration-driven campaigns
Experience marketing both in-person and virtual events, with a clear understanding of how promotion, timing, and conversion differ between the two
Experience with event registration platforms, virtual event or webinar platforms such as ON24 or Zoom Webinars, event apps, and marketing automation or email platforms
Proven ability to meet registration and attendance targets across multiple event formats
Experience managing event budgets and vendors across multiple concurrent events
Demonstrated use of AI tools such as Claude, ChatGPT, or Perplexity to plan campaigns, develop copy, and analyze performance, with documented workflows that show measurable efficiency or output gains
Strong project management skills with the ability to manage multiple events and deadlines simultaneously
Excellent writing and cross-functional communication skills
Ability to travel to in-person events as needed
Familiarity with pharmaceutical, biopharmaceutical, life sciences, or other B2B industry audiences a plus
AI Capability Expectation Candidates should be prepared to discuss how they currently use AI in their marketing or event work. This includes:
Specific tools in active use and how they support campaign planning, copy development, audience research, or registration and attendance analysis
How AI has changed the speed or quality of your work on event marketing deliverables, particularly across concurrent in-person and virtual campaigns or tight timeli

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