Marketing Operations Specialist

At Dobson Fiber, we're building more than a world-class fiber network; we're building a team of talented people who are passionate about connecting communities and creating exceptional customer experiences. As one of the fastest-growing fiber providers in the region, we offer employees the opportunity to make a meaningful impact while growing their careers.
Our culture is built on a foundation of customer focus, integrity, accountability, communication, excellence, and teamwork. We believe great results come from people who support one another, honor their commitments, and are dedicated to doing the right thing. Every employee plays an important role in helping us deliver reliable, high-quality service to the communities we serve.
Dobson Fiber has deep roots in the communities we serve and is committed to giving back through employee volunteer opportunities and support of local organizations. We value work-life balance, professional growth, and creating an environment where employees feel supported both personally and professionally.
We offer competitive compensation and a comprehensive benefits package, including medical, dental, and vision coverage, a 401(k) with company match, paid time off, company-paid disability coverage, career development opportunities, and more.
If you're looking for a company where your contributions matter, your career can grow, and your work helps connect people to opportunity, we'd love to hear from you. Join us as we continue expanding our network and transforming connectivity across the communities we serve.
About the Role: The Marketing Operations Specialist keeps Dobson Fiber's marketing running day to day. Based in our Oklahoma City office, this role reports to the Director of eCommerce and works side by side with the Field Marketing Manager to support the Marketing Department; it has no direct reports. The Marketing Operations Specialist turns plans into finished work: campaigns built and scheduled, events stocked and staffed, web pages updated, and results reported. This is a great fit for an organized, detail‑minded marketer who wants hands‑on experience across brand, digital, field, and eCommerce marketing at a growing local fiber company. By keeping projects on time and on brand, this role helps Dobson Fiber reach more customers in the communities we serve.
Minimum Qualifications: Bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent work experience preferred.
1 to 3 years of experience in marketing, communications, events, or a related role. Internship experience considered.
Strong organization and attention to detail, with the ability to manage several projects and deadlines at once.
Clear written and verbal communication skills and strong proofreading.
Working knowledge of social media platforms and scheduling tools.
Proficiency with Microsoft Office Suite or Google Workspace, and comfort learning new marketing tools.
Valid driver's license and satisfactory driving record.
Ability to work occasional evenings and weekends for events, including outdoor events, and to lift and carry up to 25 lbs.
Preferred Qualifications: Experience with HubSpot or another marketing automation or CRM platform.
Experience with Canva, Adobe Creative Cloud, or similar design tools.
Familiarity with Airtable, website content management systems, or basic analytics (Google Analytics, social insights).
Experience in the telecommunications, internet service, or utility industry.
Ties to communities in Oklahoma.
Responsibilities: Build, proof, and schedule marketing emails, SMS messages, landing pages, and lists in HubSpot, and keep campaign calendars, timelines, and approvals on track.
Schedule and publish organic social posts across Dobson Fiber channels, and gather photos, video, and stories from events, employees, and customers.
Help draft blog posts, social copy, and community announcements in the Dobson Fiber brand voice.
Support the Field Marketing Manager with event logistics, including registrations, vendor and sponsor paperwork, staffing schedules, booth kits, giveaways, and travel, and maintain the events and sponsorships calendar.
Order, track, and ship branded merchandise, signage, door hangers, yard signs, and print collateral to markets across Oklahoma and Arkansas, keeping inventory counts current.
Ensure event and contest leads are captured in HubSpot, uploaded on time, checked for serviceability, and handed to the right sales team.
Assist the Director of eCommerce with website content updates, promo and offer changes, tracking links and QR codes, and quality checks on dobson.net and shop.dobson.net.
Compile weekly and monthly reports on campaign, event, social, and web results, and keep marketing tracking tables in Airtable accurate and up to date.
Apply Dobson Fiber brand standards to all materials and route creative for review and approval.
Process purchase requests, invoices, and expense reports, and coordinate with print vendors, promotional suppliers, and agency partners.
Help monitor competitor offers, pricing, and advertising in Dobson Fiber markets and log findings for the team.
Perform other duties as assigned.
Skills: The Marketing Operations Specialist uses strong organizational and time management skills daily to keep multiple campaigns, events, and deadlines moving at once. Attention to detail and proofreading ensure that every email, post, web update, and printed piece is accurate and on brand. Proficiency with HubSpot, social scheduling tools, and Airtable supports efficient campaign execution, lead tracking, and reporting. Clear communication and a collaborative approach are applied constantly when working with the Field Marketing Manager, sales teams, vendors, and agency partners. Additionally, basic analytical skills help turn campaign and event results into useful reports that guide where the team invests next.

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