Marketing Director

One of our clients is seeking a Marketing Director to shape how its priority services, capabilities, industries and acquisitions go to market. The firm is privately held, partner-owned, and serves leading multinationals, mid-cap companies and private equity and venture capital firms through 47 offices worldwide.

This is a senior, enterprise-wide role that reports to the Chief Marketing and Communications Officer. You'll act as a strategic partner to business and go-to-market leaders, turning business priorities and market opportunities into clear positioning, compelling messaging and actionable marketing plans. You'll work closely with regional Marketing Directors, Commercial Strategy & Insights teams, Industry and Capability Leaders and consultants to align regional activation with firmwide strategy aimed at board and CEO audiences. The role balances strategic judgment with hands‑on execution.

Responsibilities

Develop marketing strategies for acquisitions, new services, industries, capabilities and priority offerings

Translate business objectives, market opportunities and client needs into clear positioning strategies and marketing plans

Partner with insights and industry leaders to identify the themes, audiences and market moments where the firm can lead

Shape launch strategies and integrated plans that drive growth, market relevance and client engagement

Conduct market research and develop differentiated positioning and messaging

Build value propositions that articulate the client need, the firm's distinctive strengths and the value of engaging it

Turn complex offerings and expertise into compelling, audience-specific narratives

Develop messaging frameworks and core content to support campaigns

Keep messaging consistent across internal and external channels while tailoring it for specific audiences

Define objectives and success measures for industry and capability marketing initiatives

Use performance insights to refine positioning, channels, content and investment decisions

Create planning frameworks, templates and processes that improve coordination across marketing, insights, industry and capability teams

Build and share institutional knowledge about what earns attention and credibility with senior audiences

Qualifications

Bachelor's degree in marketing, business, communications or a related field

15+ years of experience in marketing strategy, management consulting, professional services or a related field

Track record developing and implementing marketing strategies for new services, capabilities, industries, acquisitions or business lines, tied to commercial outcomes

Strong background in competitive analysis, market insight, positioning, messaging and value proposition development

Experience advising senior business leaders

Experience in a complex, matrixed, global organization

Strong understanding of B2B marketing and professional services or relationship-led businesses

Experience building repeatable frameworks, tools and processes

Strong business judgment and financial acumen, with excellent research, analytical and problem-solving skills

Excellent written and verbal communication; able to simplify complex ideas and communicate them with conviction

Proven ability to align stakeholders, build trust across levels and drive decisions

Strong project management skills; comfortable working autonomously across multiple priorities

Preferred Experience

Advanced degree (MBA or similar)

Enterprise marketing experience aimed at C-suite audiences, ideally boards and CEOs

Curious, pragmatic and entrepreneurial approach

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