Gallery Media Group is hiring: Social Media Strategist in New York
Gallery Media Group, New York, NY, US, 10261
Gallery Media Group is a modern day media company with an overall mission to 'Make Positivity Louder.' GMG focuses efforts on where consumer attention currently lies and continues to shift.
Gallery Media Group includes women's lifestyle brand PureWow and a collection of social-first media brands, such as @cocktails and @ballplayers on Instagram and TikTok that reach over 200M consumers. Additionally, GMG has an expansive experiential arm rooted in Gallery Houses-a fusion of social content, creators and cultural moments at scale-as well as a robust influencer marketing business.
The company was founded in 2010 by CEO, Ryan Harwood and is now part of VaynerX, the Gary Vaynerchuk-owned holding company.
We are looking for a mid-level social strategist to help develop, implement and execute social media strategy for a brand's TikTok and Instagram handles. Working as part of the Growth team, the Social Media Strategist will be the point person for said brand, who engages GMG to strategize, build, grow, and run their social channels.
Roles & responsibilities:
- You will analyze the relevant social landscape for opportunities and create content strategies that align with the overall brand goals, KPIs, and priorities accordingly.
- You will work with internal social media and audience development editors to ideate content plans and schedule for client approval.
- You will be responsible for delivering multiple pieces of content daily in-line with client expectations, standards, and feedback.
- You will apply your strong understanding of social platforms to ideate on quick, reactive content that capitalizes on trending sounds and hashtags.
- You will be responsible for daily community management and account engagement.
- You will produce regular reporting and analysis for internal and external stakeholders for the social campaigns you manage, inclusive of detailed content analysis and strategic recommendations.
- Proven experience building social media audiences, especially on TikTok.
- 2-5 years working for an agency, digital publisher, and/or brand.
- Good communication, presentation, and analytical skills, and experience communicating results and ideas with clients.
- You will be a proven creative and data-driven thinker who understands the importance of both art and science when it comes to social content success.
Unsure if you meet the qualifications? We are always looking for talent which will continue to cultivate an inclusive and representative team that will enhance our perspectives, skill sets, background, and behaviors. We encourage those who are passionate about what we do to apply!
- Exact compensation may vary based on skills, experience, and location.
- Employer-sponsored 401k with match
- Medical, Dental, and vision coverage
- Unlimited PTO
- Caregiver (Parental) Leave
- Health and Wellness benefits
Base Salary
$65,000-$80,000 USD In Summary: Gallery Media Group is looking for a mid-level social strategist to help develop, implement and execute social media strategy for a brand's TikTok and Instagram handles . GMG includes women's lifestyle brand PureWow and a collection of social-first media brands, such as @cocktails and @ballplayers on Instagram and TikTok that reach over 200M consumers . En Español: Gallery Media Group es una empresa de medios modernos con la misión general de 'Make Positivity Louder'. GMG centra sus esfuerzos en el lugar donde se encuentra actualmente la atención del consumidor y continúa cambiando. Galería Media Group incluye la marca de estilo de vida femenina PureWow y una colección de marcas sociales primas, como @cocktails y @ballplayers en Instagram y TikTok que llegan a más de 200 millones de consumidores. Además, GMG tiene un amplio brazo experimental arraigado en Gallery Houses -una fusión de contenido social, creadores y momentos culturales a gran escala- así como un sólido negocio de marketing influyente. La compañía fue fundada en 2010 por Ryan Harwood, director ejecutivo y ahora forma parte de VaynerX, la holding propiedad de Gary Wayner. Buscamos un estratega social de nivel medio para desarrollar, implementar y ejecutar estrategias de redes sociales y crear oportunidades de desarrollo de contenidos internos. Usted será responsable de entregar múltiples piezas de contenido diariamente en línea con las expectativas, los estándares y la retroalimentación del cliente. Aplicará su sólida comprensión de las plataformas sociales para idear contenidos rápidos y reactivos que capitalizan los sonidos y hashtags de tendencia. Será responsable de la gestión cotidiana de la comunidad y el compromiso de cuentas. Producirá informes y análisis regulares para las partes interesadas internas y externas de las campañas sociales que gestiona, incluyendo un análisis detallado de contenido y recomendaciones estratégicas. Experiencia: experiencia probada en la construcción de audiencias de redes sociales, especialmente en TikTok. 2-5 años trabajando para una agencia, editor digital y / o marca. Buenas habilidades de comunicación, presentación y analítica, así como comunicar resultados e ideas con clientes. ¡Será un pensador creativo y impulsado por datos comprobado que entiende la importancia de tanto el arte y la ciencia cuando se trata de perspectivas de éxito social. 401k patrocinado por el empleador con cobertura médica, dental y de visión ilimitada PTO Caregiver (Parental) Leave Health and Wellness Benefits Salario básico $65,000-$80,000 USD.