Online Editor/Content Manager

Employer
Sovereign Media Company, Inc.
Location
22101, McLean
Salary
Salary commensurate with your experience
Posted
Mar 28, 2016
Ref
Warfare History Network
Specialty
Editor / Editorial
Metro Area
Washington
Duration
Full Time

Seeking Military History Enthusiast with strong background in web marketing.

Job Objective: Create engaged web readers while maximizing web revenue and profit.

Key Metrics: Post and email deadlines, website pages, search engine impressions and arrivals, inbound links, web to email conversion rate, email circulation, contact frequency, revenue per thousand and retention rate.

Strategic Activities:

Content Development: Works with content partners to create tips, information product reviews and website reviews for use in Warfare History Network Website.

Search Engine Optimization- Optimizes all content for search engines and manages three weekly SEO campaigns.

Link Building: Initiates and maintains relationships with numerous media outlets and their websites by both monitoring their content and making frequent contributions, links, etc.

Website to Email conversion: Plans, executes and optimizes all website conversion assets including rapid conversion landing pages, floaters, OFIE's, and test links required to build new email subscriber relationships.

Email Marketing: Plans, executes and optimizes daily email marketing campaigns using links, embedded advertising and display advertising.

Ideal candidate:

-Bachelors Degree in intteractive media, journalism, communications, marketing, creative writing or equivalent experience with strong skills in computing, logic, html and analysis.

-One to three years of relevant organic marketing experience with working knowledge of open source content management systems, search engines and related software tools.

-Goal driven, with the ability to adapt to change and new opportunities.

-Ability to work independently as well as a team and community member.

-Enthusiastic attitude and a deep desire to manage by the numbers.

Successful candidate will have a range of both technical and professional skills, but be more of a generalist than a specialist or technician, and would enjoy research, writing, editing marketing and analysis.

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