As a member of the Office of Marketing and Communications for the College of Arts and Humanities, the Director of Marketing and Communications for the Performing Arts is responsible for leading the marketing, recruitment, and communications strategy for the performing arts units at The Clarice. Working closely with the Assistant Dean for Marketing and Communications, the Executive Director of The Clarice, and other senior leadership, the Director strategically integrates and leverages branding, messaging, public relations, advertising, audience building, and creative and digital experience campaigns to ensure they are boldly conceived and effectively executed. The Director also uses audience data and analytics to help achieve sales and participation goals. The Director will supervise four staff on the marketing and communications team.Bachelor’s degree in Marketing, Communications, Journalism, English or a related field
Experience:Minimum of 7 years of progressive leadership experience in marketing and communications, with a strong preference for experience in a performing arts organization
Knowledge, Skills, and Abilities:Established and demonstrated experience with strong leadership, team-building, and staff motivationDemonstrates knowledge of and is savvy about current trends, strategies, and practices in arts marketing, audience development, and promotional initiativesExcellent communication and interpersonal skills, particularly the ability to work collaboratively, build relationships, and effectively manage multiple partner relationshipsCreative, analytical thinker with a data-driven approach to evaluating marketing performanceAbility to build and manage brandsExceptional marketing, writing, and editing skillsExemplary organizational and time management skillsExperience creating and delivering strong marketing content across a range of digital and traditional mediaProficiency in advanced features of Microsoft Office products and the Google Suite with the use of virtual meeting tools such as Zoom to work collaboratively.Understanding of and strong interest in artistic programming, the arts in general, and community engagementSchedule flexibility and ability to meet expectations of occasional night and weekend responsibilities.Ability to work effectively under pressure, managing multiple priorities, building consensus, and meeting deadlines.Preferences:
Preferences:Master’s degree or
in not-for-profit/art marketing, integrated marketing communications or a related fieldExperience working in higher educationExperience working for a performing arts organizationExperience with Adobe Creative SuiteSkills in market research and ability to analyze and strategically apply data analyticsDemonstrated knowledge of the mission and goals of
TDPS , and The Clarice.Experience in developing earned income goals and budgetsAdditional Certifications:
Additional Information:Salary: $112k – $140k commensurate with qualifications and experience.
Candidates must be able to provide proof of eligibility to work in the
USA . No visa sponsorship is offered for this position.
The University also offers a comprehensive benefits package, including 22 Days Annual Leave; 15 Days Sick Leave; 3 Days Personal Leave; 15 Paid Holidays; Tuition Remission; Health, Dental, Vision, and Prescription coverage.
Women and minorities are encouraged to apply.Job RisksJob Risks
Not Applicable to This PositionPhysical DemandsTypical office environmentPosting Date:Posting Date:
12/18/2024Closing Date:Open Until Filled
YesBest Consideration DateBest Consideration Date
01/17/2024Diversity Statement:The University of Maryland, College Park, an equal opportunity/affirmative action employer, complies with all applicable federal and state laws and regulations regarding nondiscrimination and affirmative action; all qualified applicants will receive consideration for employment. The University is committed to a policy of equal opportunity for all persons and does not discriminate on the basis of race, color, religion, sex, national origin, physical or mental disability, protected veteran status, age, gender identity or expression, sexual orientation, creed, marital status, political affiliation, personal appearance, or on the basis of rights secured by the First Amendment, in all aspects of employment, educational programs and activities, and admissions.Required Documents
ResumeCover LetterList of References (no emails sent from system)Optional Documents
Posting Specific Questions
Required fields are indicated with an asterisk (*).* Do you have active and ongoing eligibility to work in the United States and for the University of Maryland, College Park? Please note that visa sponsorship is not offered for this position.
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