TVNewser TVSpy LostRemote SocialTimes AllFacebook FishbowlNY FishbowlDC PRNewser 10,000 Words GalleyCat UnBeige MediaJobsDaily

CU to Take on BYU in AdFight Smackdown

This past September, Brigham Young University challenged the University of Texas to an “AdFight.” When the University of Texas backed out, Brigham Young University challenged Colorado University, and now CU is letting BYU know that it’s totally on with the above video and accompanying website, which the Denver Egotist reports “students of the senior Portfolio Ad Class at CU — taught by Barrett Brynestad and Austin O’Connor” launched yesterday.

The AdFight will take place over a three day period, from briefing to presentation, although many details still need to be worked out. Date and time are still to be determined, but the schools hope to get “get a hypothetical brief from an agency, and be judged by a panel of CDs and other industry professionals.” We’ll be interested to see how this one plays out. Let the AdFight smackdown begin.
Mediabistro Course

Online Production for Writers and Editors

Online Production for Writers and EditorsStarting October 30, learn how translate your written work into multi-dimensional and editorially relevant digital content! In this course you'll learn how to navigate a CMS, crop, resize, and optimize photos, create graphics, enhance static text through HTML/CSS, and measure the effectiveness of your content using analytics. Register now!