A blind cat named Oskar won the best cat video of the year award from Friskies. This adorable and inspiring galley cat has a website, a store and a Facebook page, but he doesn’t have a book deal yet.

SocialTimes has more: “The grand prize winner of The Friskies Awards was none other than Oskar, an adorable little blind cat playing with a green ball.  Oskar the cat has his own Facebook page with nearly 90,000 likes,his own website, and now his owners have $15,000 to spend on toys and catnip for him and his big cat brother Klaus.”

Friskies launched The Friskies earlier this year, generating 1,400 cat video submissions. Readers voted on the winner, giving the video embedded above the $15,000 grand prize.

On the Morning Media Menu today, SocialTimes editor Devon Glenn talked about the awards and explained why all media professionals should think about LinkedIn endorsements. Press play below to listen…