Molly Folse is a marketing leader with 20 years of experience in content strategy and social media, currently serving as Director of Content and Creative at Protective Life. She has led award-winning content and digital campaigns across financial services, higher education, travel, and consumer brands.
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You did it. You survived the interview process, and now you’re ready to impress at your new job. Maybe you’ve already arranged a few personal items on your desk to keep you motivated—a graduation photo,…
In a world where even your grandmother has a favorite meme, there’s no excuse for marketers to not know what brands are doing social media best. Being able to spot greatness—and storing those great ideas…
Podcasts are everywhere, and according to Pew Research they’re more than just a passing trend; the number of Americans who listen to podcasts has doubled in recent years. These downloadable audio files entertain listeners with…
As you face interviews or settle into a new job, you’re going to hear words and phrases you’ve never heard before. Or maybe you’ve heard them, but still don’t know what they mean. The…
Hey, new and about-to-be college grads: We know you’ve been dreaming of that corner office with an awesome city view before you even joined the workforce. Reality check: It can be a tough pill to…
Twitter is great for keeping up with celebrity gossip. But it’s even better for staying up to date with the latest industry trends. Be sure to keep these marketing stars on your radar. Neil Patel…
We’ve all been there. You walk into an interview feeling on top of the world. You know you have mad skills. But then the questions start and all that confidence disappears faster than that selfie…
You’ve no doubt heard about social media gaffes—inappropriate newsjacking, personal posts ending up on company accounts—that get marketing professionals fired. But what do people do on social media that can help them get hired? According…