Chick-fil-A is hiring: Marketing in Baltimore

Chick-fil-A - Perry Hall Shopping Center

Are you a highly skilled and motivated individual with a passion for marketing? Do you thrive in a positive and people-focused environment? Join our dynamic team and take your marketing career to the next level at Chick-fil-A, where teamwork and leadership development thrive.

Working at a Chick-fil-A restaurant is more than a job it's an opportunity for teamwork and leadership development in a positive, people-focused environment. Most Chick-fil-A restaurants are locally owned and operated by independent, franchised Operators who invest in the future of their Team Members and give back to their communities.

Responsibilities:

• Develop and implement marketing strategies to drive brand awareness and customer engagement.
• Collaborate with cross-functional teams to create and execute marketing campaigns.
• Analyze market trends and competitor activities to identify opportunities for growth.
• Manage the marketing budget and allocate resources effectively.
• Monitor and report on the effectiveness of marketing initiatives.

Common In-Restaurant Responsibilities:

• Create a Marketing Plan: Work with your Operator to determine a marketing plan for your Restaurant.
• Plan In-Restaurant Events: Visit The Studio for local marketing activation event ideas and tools. Leverage Spotlight's calendar feature to schedule events, treats, and emails to your Customers.
• Leverage Social Media: Publish pre-approved social media posts through Social Media Publisher. Learn how to gain access to this great source of images and "fill-in-the-blank" content, and engage with your Customers through multiple social media platforms.
• Lead with Real Food through sampling and encouraging Team Members to personalize the Customer's order.
• Ensure the Restaurant is on brand. Submit custom materials, such as community board posters or in-Restaurant displays, to Custom Creative for approval. Templates are available on The Studio.
• Keep POP (Point of Purchase) updated.
• Clearly communicate upcoming events, seasonal changes, and new roll outs to leadership and staff.
• Sampling menu items from our classic menu items to our seasonal and new upcoming menu items.

Common In-Community Responsibilities:

• Form a giving strategy and process with your Operator for handling donation requests.
• Ensure the Chick-fil-A Cow mascot is present in the community on a regular basis.
• Implement School Programs, such as fundraising programs and spirit nights. Find school-wide event and fundraising ideas on Center Stage.
• Plan Food Distributions: Distribute free, whole product samples to Customers away from the Restaurant. Learn more on Center Stage.
• Blitz the Community: Digital Be Our Guest Cards create a unique opportunity to get the taste of our products into the mouths of our Customers. Learn how on Center Stage.

Catering Responsibilities:

• Identifying catering opportunities and following up on potential catering guests through phone calls and visits.
• Leveraging established corporate partnerships and relationships to drive catering sales.
• Making sales and securing agreements with catering customers.
• Confirming orders on the day of the event.
• Ensuring Team Members deliver a remarkable pickup and/or delivery guest experience.
• Following up with guests for feedback and to inquire about their recent experience.
• Adding value to catered events by providing a Cow mascot appearance, offering the Chick-fil-A tent for outdoor special events, and decorating with Mini Plush Cows, branded mints, and balloons.
• Creating and managing a database of catering customers.

Requirements:

• Proven experience in marketing, advertising, or public relations.
• Strong leadership and strategic thinking skills.
• Excellent communication and interpersonal abilities.
• Ability to work in a fast-paced, deadline-driven environment.
• High School or GED diploma preferred.

Benefits:

• Flexible schedule to accommodate work-life balance.
• Comprehensive health, dental, and vision insurance available for full-time.
• 401k matching program for future financial security.
• Employee discount.
• Paid training.
• Full-time (includes all benefits) and Part-time (exceptions on benefits will apply).

If you are a talented and enthusiastic marketer looking to make a difference, apply now and join our Chick-fil-A family!