Senior Creative Director, Prime, North America Stores Job at Amazon in New York
Amazon, New York, NY, US, 10261
Job ID: 2870509 | Amazon.com Services LLC
The North America Stores team is seeking a Senior Creative Director to focus on one of Amazon's most valuable offerings: Prime. You will be responsible for crafting the creative vision for Prime and guiding a multidisciplinary team of designers and writers to develop impactful work that delights our customers across all channels. This role requires exceptional creative leadership and strategic thinking to solve complex marketing asks through a creative lens.
As a Sr. Creative Director you will manage a creative team and collaborate with leadership and cross-functional partners. The ideal candidate will exhibit exceptional creative marketing craft, collaborative mindset, high judgment, bias for action, and ability to deliver results.
Key job responsibilities
- Oversee creative execution for all Prime North America (NA) events across email, site, push, paid, social, and homepage
- Manage a multidisciplinary creative team including designers and writers
- Partner with the global brand team to ensure alignment on design, voice, and tone across all creative
- Oversee agencies in the ideation of a campaign, production, and execution, ensuring that all marketing assets meet a high level of creativity, innovation, and brand association, on time and within budget
- Identify opportunities to incorporate emerging marketing trends and GenAI innovations into the creative strategy and execution
- Lead ideation sessions and design reviews
- Create Prime style guides for all new benefits
- Scope projects and forecast resource needs with key stakeholders
- Create bespoke creative strategies with a strong POV and vision, providing clear direction to internal and external partners
- Proactively solve problems on behalf of team, seeking clarification when faced with ambiguity and escalating as necessary
- Communicate with key stakeholders internally and externally in a spirit of collaboration, building strong relationships, and articulating complex issues/problems effectively
- Promote the growth and development of in-house creative talent through design reviews, coaching and mentorship opportunities, cultivating a culture of continuous learning, improvement, and self-sufficiency
About the team
The Amazon North America Creative team is responsible for crafting bold, efficient, and breakthrough marketing content to reach and resonate with today's audience. We aspire to meet customers wherever they may beon social media, on their phones and devices, across the site, in their inboxesand provide easy ingresses to the site via beautiful, inclusive, inspiring, and innovative content. We believe in creative that speaks to our customers, reinforces the Amazon brand promises (selection, value, and convenience) and highlights our best offeringsbe that top brands, offers, member benefits, etc.while driving the business forward and meeting our marketing goals.
BASIC QUALIFICATIONS
- 15+ years of creative design experience
- 5+ years of people management experience
- Portfolio showcasing functional expertise with the ability to articulate ideas in print, outdoor, AV, social, digital, events and experiential that can effectively market products or services
- Proficiency in Figma and Adobe Creative Suite
- Bachelor's, Master's or equivalent
PREFERRED QUALIFICATIONS
- Experience with consumer brands
- Strong collaboration skills and ability to build strong relationships with stakeholders and partner teams
- Strong verbal and written communication skills
- Proven success in project management and execution across all forms of media: print, video, social and digital mass media
- Ability to work in a fast-paced environment and maintain a sharp attention to detail
- Excellent presentation skills
- Creative writing skills
- Experience in visual design
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
#J-18808-Ljbffr In Summary: The North America Stores team is seeking a Senior Creative Director to focus on one of Amazon's most valuable offerings: Prime . You will be responsible for crafting the creative vision for Prime and guiding a multidisciplinary team of designers and writers . The ideal candidate will exhibit exceptional creative marketing craft, collaborative mindset, high judgment, bias for action, and ability to deliver results . En Español: El equipo de Amazon.com Stores está buscando un Director Creativo Senior para centrarse en una de las ofertas más valiosas de Amazon: Prime. Usted será responsable de crear la visión creativa de Prime y guiar a un equipo multidisciplinario de diseñadores y escritores para desarrollar trabajo impactante que deleite a nuestros clientes en todos los canales. Este papel requiere un liderazgo creativo excepcional y pensamiento estratégico para resolver demandas complejas de marketing a través de una lente creativa. El candidato ideal mostrará una excepcional habilidad de marketing creativo, mentalidad colaborativa, alto juicio, prejuicio para la acción y capacidad de entregar resultados. Responsabilidades clave del trabajo Supervisar la ejecución creativa de todos los eventos Prime North America (NA) a través del correo electrónico, sitio, push, pago, social y página principalManagar un equipo creativo multidisciplinario que incluya diseñadores y escritoresPartner con el equipo global de marca para garantizar la alineación en diseño, voz y tono entre todas las agencias creativasOversee en la idea de una campaña, producción e ejecución, asegurarse de que todos los activos de marketing cumplan un nivel elevado de creatividad, innovación y marca, a tiempo y dentro del presupuestoIdentificar oportunidades para incorporar tendencias de mercadotecnia y innovaciones genéricas en la estrategia de creación y ejecuciónCreando sesiones de asesoramiento de partes interesadas creativas y revisando guías para alcanzar nuevos recursos y pronóstico de todo tipo de proyectos CreativProScope se encarga de desarrollar y mejorar las relaciones personales creativos hoy en díaLos socios creativos están tratando de fortalecer sus capacidades y crear nuevas perspectivas, así como aumentar las necesidades de crecimiento y creatividadísima calidad de negocio, mejorando la visión externa y el espíritu interno del clientela, mientras que el equipo de desarrollo de negocios de Amazon continúa construyendo solucionar problemas de forma eficaz, creativizando ambiciosos y revisa y potenciando las competencias de potencialidades y creativos, creativos y desarrollando estrategias internas, junto con un enfocándose en el creativas y el creciente creativismo, creando las tareas externas y creativas del mundo entero. Aspiramos a conocer clientes dondequiera que estén en las redes sociales, en sus teléfonos y dispositivos, en todo el sitio web, en su bandeja de entrada y proporcionar entradas fáciles al sitio mediante contenido hermoso, inclusivo, inspirador e innovador. Creemos en la creatividad que habla con nuestros clientes, refuerza las promesas de marca de Amazon (selección, valor y conveniencia) y pone de relieve nuestras mejores ofertasque sean las principales marcas, ofertas, beneficios para los miembros, etc., mientras impulsan el negocio hacia adelante y cumplen nuestros objetivos de marketing. Amazon es un empleador de igualdad de oportunidades y no discrimina en función de la raza, el origen nacional, el género, la identidad sexual, la orientación sexual, el estatus de veterano protegido, la discapacidad, la edad u otro estado legalmente protegido.#J-18808-Ljbffr