Krupp Group is hiring: Public Relations Assistant in New York
Krupp Group, New York, NY, United States, 10261
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This range is provided by Krupp Group. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
$45,000.00/yr - $50,000.00/yr
Basic Function: Support Krupp Group Editorial and Digital practices in managing and facilitating press, VIP and influencer opportunities for clients. Focus on securing both editorial, red carpet, and social product placements, organizing industry seedings, managing inventory and client reporting, and suggesting innovative ways to promote the brands.
- Sample Requests:
- Manage inquiries and execute sample requests for photo shoots as well as image requests
- Proactively conduct product pitching across various media platforms including print, digital, broadcast, VIP sources (depending on scope of services per client)
- Manage COI and LOR processes for high value inventory loaned out for press and dressing opportunities
- Act as liaison between client, influencer and Krupp Group regarding sample inventory and manage internal client sample requests to facilitate sending and returning per client and Krupp Group’s needs
- Build positive professional relationships with media, influencers, stylists, etc. as well as clients
- Log in, check in, and record editorial and sample info using Launchmetrics and Google docs
- Keep track record of outstanding samples and missed opportunities per client seasonally
- Perform credit checks, cross referencing with info already listed on linesheets
- Press & Social Tracking:
- Constantly monitor due press & influencer social placements on a daily basis – utilizing Instagram, Muckrack, Mightyscout, Google search with key terms, as well as print issue subscriptions
- Request advanced copies from editorial assistants as needed
- Clip, scan and properly save secured press in a timely manner
- Confirm media impressions and/or UVM’s per press hit
- Maintain master media and influencer contact list, updating any industry shifts, promotions, and departures
- Compile monthly client reports outlining all account activity, sample / image requests, credit requests, secured coverage including editorial and digital, and upcoming coverage to have reviewed by senior team
- Brainstorm new and creative ways for client awareness
- Work with senior staff to distribute look books, client pitches and trend blasts
- Conduct market check-in’s with media at least twice a month in order to identify opportunities to pitch clients
- Organize and prepare seasonal client mailings and giftings (as needed) including documenting mailing addresses, maintaining gifting target lists, handling shipments, monitor social media and influencer placements, etc.
- Seasonal Press Previews:
- Build out media invite lists
- Liaise across departments to coordinate and execute preparation of agency press previews
- Support in scheduling, documenting, and confirmation of all appointments
- Greet and walk thru each collection with media maintaining notes and feedback per collection
- Events
- Manage RSVPs for events, fashion shows, or presentations with Launchmetrics
- Support front-of-house team with check-in onsite
- Monitor, clip, and keep track of post-show / event press coverage including social placements
- Internship Program:
- Mentor and educate interns seasonally, working across departments on the hiring process
- Provide managerial support and delegate projects and support activity
- Organize intern welcome breakfasts and farewell events
Qualifications:
- At least 1 - 2 years of experience in fashion public relations, marketing, communications
- Has excellent writing skills and professional communication etiquette
- Has exceptional interpersonal skills
- Interest in the influencer & social space
- Ability to multitask efficiently and manage multiple personalities is a must
- Passionate, engaged, and motivated with a proven ability to work well under pressure and autonomously in fashion communications
- Action-oriented, resourceful, and creative thinker who has a strong eye for detail
- Proficient in MS Word, Excel, PowerPoint and Outlook
- Familiarity with Launchmetrics and Muckrack is preferred
Seniority level
Seniority level
Entry level
Employment type
Employment type
Full-time
Job function
Job function
Public RelationsIndustries
Public Relations and Communications Services
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Inferred from the description for this job
Medical insurance
Vision insurance
401(k)
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