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FOCUS Brands

Manager, Loyalty Marketing Campaigns

FOCUS Brands, Atlanta, GA, US, 30383

Duration: Full Time

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The Manager, Campaign Execution (Offers) supports our portfolio of brands within the Center of Excellence by managing the execution of loyalty offers within our loyalty platform (Punchh). This role involves executing loyalty campaigns (building, testing, and deploying), applying testing methodologies, and understanding industry best practices to optimize campaign performance. The position is part of the newly organized Campaign Operations team and supports all market campaigns, test & learn experiments (content and offers), automation, and journeys to drive demand for our GoTo Food portfolio of brands. The candidate must have a high attention to detail and be comfortable exhaustively testing offer scenarios at POS prior to deployment, along with a strong curiosity for fostering loyalty growth through digital communications.

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