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24 Seven Talent

Social Media Manager / Content Creator

24 Seven Talent, Boulder, Colorado, United States, 80301

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Timing

: September Duration : Ongoing full-time OR contract-to-hire Hours per week : 40 Location : Fully remote, Boulder/Denver would be great, but not required Salary : $70-75K DOE + equity + benefits/perks Pay rate : $33-36/hr DOE

One of our sports tech startup clients is looking for a Social Media Manager and Content Creator to join their new team for an exciting full-time or contract-to-hire position.

This Social Media Manager and Content Creator will take the lead on the brand's go-to-market strategy, building out a digital/social community, and becoming the voice of the brand across social media and beyond.

Ideal Social Media Manager and Content Creator candidates will have: - At least 2-5 years of experience in digital marketing, social media, or community management - Proven ability to run paid advertising campaigns and track ROI. - Strong content creator with skills in short-form video editing, copywriting, and design tools (Canva, Adobe, CapCut, etc.). - Comfortable being on camera and engaging authentically with a passionate sports community. - Hands-on experience with CRM and marketing automation platforms. - Data-driven mindset with experience in analytics and growth KPIs.

Nice to have: - Experience in a startup/app environment - Passion for pickleball or community-driven sports

Job Responsibilities: - Develop, present, and execute marketing campaigns that drive user growth and app installs. - Own paid advertising campaigns (FB/IG/TikTok/Google Ads) from planning to optimization. - Lead influencer and brand partnerships from outreach through negotiation and activation. - Translate the GTM vision into quarterly roadmaps with clear KPIs and growth objectives. - Create and publish daily social content across TikTok, IG, YouTube, and email (copy, design, and short-form video editing). - Act as an on-camera presence for TikTok/Instagram Stories, Reels, and other content. - Maintain a consistent content calendar and brand voice. - Build creative assets and templates to streamline future offshore content production. - Serve as the frontline community manager by engaging with DMs, comments, and user feedback. - Launch and manage ambassador and affiliate programs with college players, influencers, and early adopters. - Support on-site activations at tournaments/events, including live content capture and ambassador coordination. - Foster authentic connections with players, clubs, and the broader pickleball community. - Track and analyze growth metrics, app installs, CAC, and engagement rates. - Deliver weekly performance reports and monthly dashboards with actionable insights. - Manage and optimize CRM and marketing automation tools (HubSpot, Klaviyo, Mailchimp) to support onboarding, retention, and referral campaigns. - Run A/B tests on ads and creative to improve conversion and ROI. Leadership & Offshore Coordination - After launch, manage a small offshore team to assist your growth - Write briefs, assign tasks, and ensure offshore execution meets brand standards.

Why is this role exciting? - Be the first marketing hire at a high-growth sports tech startup. - Shape the voice and presence of a brand at the center of pickleball's explosive growth. - Work directly with the CEO, investors, and ambassadors to build something from the ground up. - Enjoy remote flexibility with opportunities for travel to events. - Competitive salary + equity DOE (commensurate with experience and value-add). - Ability to own major parts of the GTM strategy and grow into a leadership role.

*Portfolio with social content, campaign examples, and analytics required **Eligible for base salary + bonus/equity potential ***Occasional travel required