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INSPYR Solutions

Business Systems Analyst (Marketing)

INSPYR Solutions, Falls Church

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Financial Services
Initial 6 month contract
Vienna, VA
Business Systems Analyst

The DNS team is seeking a Business Systems Analyst with hands-on Salesforce Marketing Cloud and Adobe Experience Cloud experience to develop/modify transactional email/push/SMS/Letter templates, implement personalization variables (AMPScript basics), validate Data Extension mappings, and support journey/triggered send configuration, testing, and monitoring. SMS/Push exposure and comfort reading simple API specs are nice-to-have. This role involves coordinating across teams to ensure backend templates align with business workflows, analyzing systems and data, and implementing technology solutions that enhance business processes.
Responsibilities (5-10 bullets)
• Coordinate cross-functional teams to create and implement backend templates and integrations
• Support software releases and ensure smooth transitions to production
• Collaborate with business units to resolve issues and enhance functionality
• Monitor system performance and recommend enhancements
• Analyze and document business requirements, workflows, and system designs
• Conduct system and data analysis using statistical and modeling techniques
• Identify and implement process improvements and automation opportunities
• Research emerging technologies and align them with business goals
• Maintain compliance with industry standards and internal policies Qualifications (5-10 bullets)
• Experience with Salesforce (preferred), HTML, SOAP UI API
• Experience with Adobe Experience Cloud
• Experience with Workfront, ADO, Jira, or any other project management tools
• Strong analytical skills with experience in SQL
• Proven ability to lead projects and manage multiple priorities
• Effective communication and documentation skills
• Bachelor's degree or equivalent experience in a related field
• Advanced skills in Excel, Word, and presentation software
• Ability to interpret complex data and recommend actionable solutions
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