Inside Higher Ed
Assistant Director of Annual Giving Programs and Direct Marketing
Inside Higher Ed, Newport News, Virginia, United States, 23600
Assistant Director of Annual Giving Programs and Direct Marketing
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Assistant Director of Annual Giving Programs and Direct Marketing
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Inside Higher Ed Assistant Director of Annual Giving Programs and Direct Marketing
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Assistant Director of Annual Giving Programs and Direct Marketing
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Inside Higher Ed Get AI-powered advice on this job and more exclusive features. Working Title
Assistant Director of Annual Giving Programs and Direct Marketing Working Title
Assistant Director of Annual Giving Programs and Direct Marketing
Position Number
FA313
Flsa
Exempt
Appointment Type
Full Time
Sensitive Position
No
Sensitive Position Statement
A sensitive position requires a fingerprint-based criminal history Check.
Campus Security Authority
No
Campus Security Authority Statement
This position is designated as a Campus Security Authority. A Campus Security Authority (or CSA) is defined as an “official of the institution with significant responsibility for student and campus activities”. A CSA is required to immediately report any crime that is reported to them to the University Police who will then review, evaluate, and investigate the reported crime. Annual training is required by the Department of Education for all personnel who have been designated as a Campus Security Authority.
Designated Personnel
No
Designated Personnel Statement
This position is a “designated position” meaning this position could potentially be required to work (depending on the event) during an emergency closing.
Statement Of Economic Interest
No
Statement Of Economic Interest Statement
This position may require a Statement of Personal Economic Interest.
Restricted Position
No
Restricted Position Statement
A restricted position would be subject to availability of funding.
Chief Objective Of Position
This position leads and manages direct mail, email, text, crowdfunding, and digital campaigns, ensuring timely execution and alignment with fundraising goals. It involves designing and implementing a comprehensive annual giving program for academic departments and programs, as well as collaborating on the university’s Day of Giving and Faculty/Staff Campaign. The role also manages the appeal schedule, assists in crafting and proofreading donor communications, and leverages data-driven insights to optimize marketing strategies and improve donor engagement. Manages the acquisition and stewardship of recurring annual donors, overseeing recognition programs and engagement strategies.
Work Tasks
Serves as the primary project manager for direct mail, email, text, crowdfunding, and digital campaigns, ensuring timely execution and alignment with goals Responsible for the strategy, design, and implementation of a comprehensive annual giving program for academic departments and programs with the goal of increasing donor participation Collaborates with the Director of Annual Giving Programs in the planning and execution of the university’s annual Day of Giving and Faculty/Staff Campaigns Oversees the division-wide appeal schedule, coordinating efforts across multiple channels to maintain consistency and effectiveness and prevent donor fatigue Assists in the creation and proofreading of solicitation appeals, pledge acknowledgements, stewardship gestures, and datafiles Collaborates with the Office of Communications and Public Relations and fellow division members to ensure cohesive messaging, branding, and implementation Responsible for analyzing and utilizing data to inform marketing strategies and improve donor engagement Responsible for the acquisition and stewardship of recurring annual giving donors, including gift anniversaries and annual giving society benefits Provides support for division and campus-wide events This position is designated as a “responsible employee” who has the authority to redress sexual violence, who has the duty to report incidents of sexual violence or other student misconduct, or who a student could reasonably believe has this authority or duty. Develops and maintains very positive and professional customer service and/or relations within the office/department and with all constituencies to include students, faculty, staff, guests, and employees. Demonstrates a positive and professional attitude and treats everyone with dignity and respect. Fully supports the “Student’s First” value at CNU and routinely goes the extra mile in providing service. Reviews and communicates safety issues to assure a safe and healthy workplace and a reduction in work related absence. Performs other duties as assigned.
Knowledge, Skills, Abilities (KSA's) Related To Position
Excellent written and oral communication skills Computer skills in database management, word processing and spreadsheets Excellent organizational skills Ability to work collaboratively with students, faculty, and staff Ability to work independently Ability to manage multiple tasks with competing deadlines Managerial, organizational, analytical, and problem-solving skills Ability to work a flexible schedule, including evening and weekend events
Required Education
Bachelor’s Degree
Experience Required
Demonstrated experience in managing, designing, and implementing programs and marketing materials – including direct mail, email, text crowdfunding, and digital campaigns Background in fundraising or development operations Experience working in a customer service environment
Salary Information
Starting at $58,500, commensurate with education and experience.
CNU Information
Christopher Newport University is anchored in excellence, and that is reflected in our ranking as the #1 regional public university in Virginia and #3 among regional public universities in the South. We are an inclusive and kind community, founded on our shared values of honor, scholarship, service and leadership. We offer an outstanding liberal arts education provided by dedicated, gifted teacher-scholars who are supported by a compassionate team of faculty and staff. Our 4,500 undergraduate and graduate students pursue more than 90 areas of study, as they live and learn on a largely residential campus. CNU’s on-campus performing and visual arts centers offer Broadway shows, world-class performances, engaging exhibitions, transformative lectures and classes, and more. Our athletics program is the winningest at any level in Virginia.
Christopher Newport University is in the heart of Newport News, a vibrant city with breathtaking scenery and unique experiences. The city and region offer affordable neighborhoods, local and name-brand shops, diverse dining options, local parks and water access, and fun recreational opportunities. Whatever your interests and goals, you belong at CNU! For further details and information about Christopher Newport, visit
cnu.edu .
Is this position telework eligible?:
No
Posting Number
AP422P
Number Of Vacancies
1
Posting Date
08/22/2025
Review Begin Date
09/14/2025
Application Instructions
Interested parties are requested to submit a cover letter; current resume; and the names, addresses, and telephone numbers of at least three professional references at the time of application.
This position will be posted until filled, however for priority consideration, please apply by 09/14/2025.
Search finalists are required to complete a CNU sponsored background check.
Christopher Newport University (CNU) will make a reasonable effort to accommodate persons with disabilities in the application and/or interview process. Persons with disabilities who require accommodation should contact the CNU Human Resources Office by calling (757) 594-7145.
Quick Link For Internal Postings
https://jobs.cnu.edu/postings/19692
EEO/Diversity Statement(s)
Christopher Newport University, an EO Employer, is fully Committed to Access and Opportunity.
Notice of Non-Discrimination & Title IX Policy Statement
Seniority level
Seniority level Entry level Employment type
Employment type Full-time Job function
Job function Other Industries Online Audio and Video Media Referrals increase your chances of interviewing at Inside Higher Ed by 2x Sign in to set job alerts for “Assistant Director of Annual Giving” roles.
Assistant Director of Annual Giving Programs - Student and Recent Alumni
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Join to apply for the
Assistant Director of Annual Giving Programs and Direct Marketing
role at
Inside Higher Ed Assistant Director of Annual Giving Programs and Direct Marketing
1 day ago Be among the first 25 applicants Join to apply for the
Assistant Director of Annual Giving Programs and Direct Marketing
role at
Inside Higher Ed Get AI-powered advice on this job and more exclusive features. Working Title
Assistant Director of Annual Giving Programs and Direct Marketing Working Title
Assistant Director of Annual Giving Programs and Direct Marketing
Position Number
FA313
Flsa
Exempt
Appointment Type
Full Time
Sensitive Position
No
Sensitive Position Statement
A sensitive position requires a fingerprint-based criminal history Check.
Campus Security Authority
No
Campus Security Authority Statement
This position is designated as a Campus Security Authority. A Campus Security Authority (or CSA) is defined as an “official of the institution with significant responsibility for student and campus activities”. A CSA is required to immediately report any crime that is reported to them to the University Police who will then review, evaluate, and investigate the reported crime. Annual training is required by the Department of Education for all personnel who have been designated as a Campus Security Authority.
Designated Personnel
No
Designated Personnel Statement
This position is a “designated position” meaning this position could potentially be required to work (depending on the event) during an emergency closing.
Statement Of Economic Interest
No
Statement Of Economic Interest Statement
This position may require a Statement of Personal Economic Interest.
Restricted Position
No
Restricted Position Statement
A restricted position would be subject to availability of funding.
Chief Objective Of Position
This position leads and manages direct mail, email, text, crowdfunding, and digital campaigns, ensuring timely execution and alignment with fundraising goals. It involves designing and implementing a comprehensive annual giving program for academic departments and programs, as well as collaborating on the university’s Day of Giving and Faculty/Staff Campaign. The role also manages the appeal schedule, assists in crafting and proofreading donor communications, and leverages data-driven insights to optimize marketing strategies and improve donor engagement. Manages the acquisition and stewardship of recurring annual donors, overseeing recognition programs and engagement strategies.
Work Tasks
Serves as the primary project manager for direct mail, email, text, crowdfunding, and digital campaigns, ensuring timely execution and alignment with goals Responsible for the strategy, design, and implementation of a comprehensive annual giving program for academic departments and programs with the goal of increasing donor participation Collaborates with the Director of Annual Giving Programs in the planning and execution of the university’s annual Day of Giving and Faculty/Staff Campaigns Oversees the division-wide appeal schedule, coordinating efforts across multiple channels to maintain consistency and effectiveness and prevent donor fatigue Assists in the creation and proofreading of solicitation appeals, pledge acknowledgements, stewardship gestures, and datafiles Collaborates with the Office of Communications and Public Relations and fellow division members to ensure cohesive messaging, branding, and implementation Responsible for analyzing and utilizing data to inform marketing strategies and improve donor engagement Responsible for the acquisition and stewardship of recurring annual giving donors, including gift anniversaries and annual giving society benefits Provides support for division and campus-wide events This position is designated as a “responsible employee” who has the authority to redress sexual violence, who has the duty to report incidents of sexual violence or other student misconduct, or who a student could reasonably believe has this authority or duty. Develops and maintains very positive and professional customer service and/or relations within the office/department and with all constituencies to include students, faculty, staff, guests, and employees. Demonstrates a positive and professional attitude and treats everyone with dignity and respect. Fully supports the “Student’s First” value at CNU and routinely goes the extra mile in providing service. Reviews and communicates safety issues to assure a safe and healthy workplace and a reduction in work related absence. Performs other duties as assigned.
Knowledge, Skills, Abilities (KSA's) Related To Position
Excellent written and oral communication skills Computer skills in database management, word processing and spreadsheets Excellent organizational skills Ability to work collaboratively with students, faculty, and staff Ability to work independently Ability to manage multiple tasks with competing deadlines Managerial, organizational, analytical, and problem-solving skills Ability to work a flexible schedule, including evening and weekend events
Required Education
Bachelor’s Degree
Experience Required
Demonstrated experience in managing, designing, and implementing programs and marketing materials – including direct mail, email, text crowdfunding, and digital campaigns Background in fundraising or development operations Experience working in a customer service environment
Salary Information
Starting at $58,500, commensurate with education and experience.
CNU Information
Christopher Newport University is anchored in excellence, and that is reflected in our ranking as the #1 regional public university in Virginia and #3 among regional public universities in the South. We are an inclusive and kind community, founded on our shared values of honor, scholarship, service and leadership. We offer an outstanding liberal arts education provided by dedicated, gifted teacher-scholars who are supported by a compassionate team of faculty and staff. Our 4,500 undergraduate and graduate students pursue more than 90 areas of study, as they live and learn on a largely residential campus. CNU’s on-campus performing and visual arts centers offer Broadway shows, world-class performances, engaging exhibitions, transformative lectures and classes, and more. Our athletics program is the winningest at any level in Virginia.
Christopher Newport University is in the heart of Newport News, a vibrant city with breathtaking scenery and unique experiences. The city and region offer affordable neighborhoods, local and name-brand shops, diverse dining options, local parks and water access, and fun recreational opportunities. Whatever your interests and goals, you belong at CNU! For further details and information about Christopher Newport, visit
cnu.edu .
Is this position telework eligible?:
No
Posting Number
AP422P
Number Of Vacancies
1
Posting Date
08/22/2025
Review Begin Date
09/14/2025
Application Instructions
Interested parties are requested to submit a cover letter; current resume; and the names, addresses, and telephone numbers of at least three professional references at the time of application.
This position will be posted until filled, however for priority consideration, please apply by 09/14/2025.
Search finalists are required to complete a CNU sponsored background check.
Christopher Newport University (CNU) will make a reasonable effort to accommodate persons with disabilities in the application and/or interview process. Persons with disabilities who require accommodation should contact the CNU Human Resources Office by calling (757) 594-7145.
Quick Link For Internal Postings
https://jobs.cnu.edu/postings/19692
EEO/Diversity Statement(s)
Christopher Newport University, an EO Employer, is fully Committed to Access and Opportunity.
Notice of Non-Discrimination & Title IX Policy Statement
Seniority level
Seniority level Entry level Employment type
Employment type Full-time Job function
Job function Other Industries Online Audio and Video Media Referrals increase your chances of interviewing at Inside Higher Ed by 2x Sign in to set job alerts for “Assistant Director of Annual Giving” roles.
Assistant Director of Annual Giving Programs - Student and Recent Alumni
STAFF OFFICER MILITARY PARTNERSHIPS (Partnerships Concept Development & Analysis)
Military Partnership Staff Officer (Partnerships Concept Development & Analysis)
EAS - Educating All Students (NY Teaching exam) Tutor
ROC-M Executive Assistant/CMAV Scheduler
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr