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Chip Cookies

Marketing Coordinator Brand & Social

Chip Cookies, Salt Lake City, Utah, United States, 84193

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Corporate Social Channels Manager

You'll run our corporate social channels and execute campaigns, product launches, email/SMS, light web updates, and agency/creator workturning ideas into shipped, measurable outcomes. Responsibilities

Build the integrated marketing calendar (drops, promos, holidays).

Brief stakeholders/creators; manage timelines, assets, and go-lives.

Plan, create, and publish content for IG, TikTok, Facebook, Pinterest.

Community management and escalation; protect brand voice.

Build or coordinate campaigns; segment, A/B test, QA, and report.

Partner with internal/external web resources to update pages/landing pages; keep UTMs/pixels/tagging clean.

Manage briefs, assets, flighting, budgets, and tracking with agencies; monitor performance and flag optimizations.

Source/manage creators; negotiate deliverables; run the affiliate program and track ROI.

Operate a lightweight request/SLA process; prioritize and communicate status; route assets to stores/partners as needed.

Maintain brand guidelines, templates, and asset libraries; QC voice/visuals.

Provide toolkits/localized assets for openings or key promos; occasional store visits for content capture/launch checks.

Deliver weekly/monthly dashboards (social, email/SMS, site/promo); turn insights into next-step actions.

Qualifications

35+ years in consumer/retail, restaurant, or CPG marketing with ownership of social plus cross-channel execution.

Portfolio showing scroll-stopping content and shipped campaigns with results.

Comfortable with Meta/TikTok tools (Business Suite/Ads Manager), UTMs, pixels, and reading GA4 dashboards.

Strong copywriting; basic design/editing skills (Canva/Adobe).

Excellent organization and communication; thrives in a fast, collaborative environment.

Nice to have: influencer/affiliate program management; email/SMS (Klaviyo/Mailchimp); basic HTML/CSS; Spanish bilingual.

Tools You'll Use

Canva/Adobe, Google Workspace, GA4, Meta Business Suite/Ads Manager, TikTok, scheduling tools (Sprout/Hootsuite/Later), ESP (Klaviyo/Mailchimp), simple project trackers (Asana/ClickUp). Physical Requirements & Schedule

Onsite at HQ; occasional store visits and content shoots.

Typical business hours with flexibility for launches and events.