MARKETSEARCH RECRUITING
PIPELINE - VP-to-SVP, Head of Performance Marketing (East Coast, EST)
MARKETSEARCH RECRUITING, Arlington, Virginia, United States, 22201
Overview
PIPELINE : VP, Head of Performance Marketing (East Coast, EST) AI-Driven | Global Stage | Software Powerhouse Location : East Coast (EST-based candidates only) Comp : $320K–$350K base + Bonus + Equity Team Size : 2,000+ FTEs globally Reporting To : CMO (with direct CEO access) Industry : Enterprise Digital Experience | Software Development | AI-Powered Martech Who\u2019s being featured at TEDNext 2025? We\u2019ll give you a hint : It\u2019s the future Head of Performance Marketing for this global growth rocket. This is not your average marketing leadership role. We\u2019re pipelining a creative powerhouse, data-obsessed, AI-native performance marketing executive to join one of the most exciting software firms in the digital experience space. Following 130% growth in 2024 , a HEAT score approaching triple digits , and strategic partnerships with global giants like Salesforce and SAP , we\u2019re building a future-facing Performance Marketing enginend this role sits at the center of that momentum. What You\u2019ll Do
Serve as the global face of performance marketing , driving campaigns that deliver impact across every stage of the funnel. Collaborate with Sales, Product, and Engineering to activate AI-first campaigns with real business outcomes. Own paid media, SEM, growth strategy, ABM, conversion, and pipeline performance. Lead and inspire a high-performing team while still getting your hands dirty when neededor this is a player / coach role. Create and test new acquisition channels , iterate fast, and scale what works globally. Translate performance into board-ready metrics with access to CMO and CEO What You Bring
15+ years in performance marketing for global B2B software development firms Experience scaling performance marketing inside a 2K–5K FTE firm —you\u2019ve felt the heat and delivered measurable growth. A builder\u2019s mindset You ideate. You test. You optimize. You grow. Proven ability to lead teams, set KPIs, drive CAC / LTV improvements, and build out AI-powered marketing workflows You're front-facing, curious, energized, and endlessly creative. Must be East Coast (EST) based — not overseas, not PST. Why This Role
Newly created, center-stage position with real ownership. Visible, vocal, high-impact You'll be known across the industry. Work hand-in-hand with an invigorated CMO and visionary CEO Join a rocket ship on its way to becoming the category-defining platform in the enterprise digital experience space.
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PIPELINE : VP, Head of Performance Marketing (East Coast, EST) AI-Driven | Global Stage | Software Powerhouse Location : East Coast (EST-based candidates only) Comp : $320K–$350K base + Bonus + Equity Team Size : 2,000+ FTEs globally Reporting To : CMO (with direct CEO access) Industry : Enterprise Digital Experience | Software Development | AI-Powered Martech Who\u2019s being featured at TEDNext 2025? We\u2019ll give you a hint : It\u2019s the future Head of Performance Marketing for this global growth rocket. This is not your average marketing leadership role. We\u2019re pipelining a creative powerhouse, data-obsessed, AI-native performance marketing executive to join one of the most exciting software firms in the digital experience space. Following 130% growth in 2024 , a HEAT score approaching triple digits , and strategic partnerships with global giants like Salesforce and SAP , we\u2019re building a future-facing Performance Marketing enginend this role sits at the center of that momentum. What You\u2019ll Do
Serve as the global face of performance marketing , driving campaigns that deliver impact across every stage of the funnel. Collaborate with Sales, Product, and Engineering to activate AI-first campaigns with real business outcomes. Own paid media, SEM, growth strategy, ABM, conversion, and pipeline performance. Lead and inspire a high-performing team while still getting your hands dirty when neededor this is a player / coach role. Create and test new acquisition channels , iterate fast, and scale what works globally. Translate performance into board-ready metrics with access to CMO and CEO What You Bring
15+ years in performance marketing for global B2B software development firms Experience scaling performance marketing inside a 2K–5K FTE firm —you\u2019ve felt the heat and delivered measurable growth. A builder\u2019s mindset You ideate. You test. You optimize. You grow. Proven ability to lead teams, set KPIs, drive CAC / LTV improvements, and build out AI-powered marketing workflows You're front-facing, curious, energized, and endlessly creative. Must be East Coast (EST) based — not overseas, not PST. Why This Role
Newly created, center-stage position with real ownership. Visible, vocal, high-impact You'll be known across the industry. Work hand-in-hand with an invigorated CMO and visionary CEO Join a rocket ship on its way to becoming the category-defining platform in the enterprise digital experience space.
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