Customer Marketing Specialist

Overview

Job Title: Customer Marketing Specialist

Location: Remote (U.S. based)

Type: Full-Time

Salary: $55-75K

About Barti:

Barti is a VC-backed, high-growth EHR and practice management software company built for modern eye care practices. We help doctors run their businesses more efficiently and connect with patients through beautifully simple technology. Were looking for a creative and driven Customer Marketing Specialist to help our customers look amazing onlineand grow their practices.

About the Role:

As a Customer Marketing Specialist, youll work directly with our customers to launch and grow their digital presence. Youll design websites, manage branding, set up domains, run social and search ads, create content, and more. Youll be both the creative brain and the friendly face behind our customer-facing marketing services. We move fastso were looking for someone who can keep up with a fast-paced startup, juggle multiple projects at once, and bring a positive, can-do attitude to every customer interaction.

What Youll Do

• Create and manage customer websites on website platforms (domain setup included)
• Design branded marketing assets using Canvasocial posts, banners, flyers, and more
• Set up and manage Google Business Profiles for visibility and patient acquisition
• Run Google and Facebook Ads to drive new patient traffic to customer sites
• Support local SEO strategy through keyword research, metadata optimization, and map listings
• Create content calendars and post on social media on behalf of customers
• Write short-form content, including website copy, social captions, emails, and blog posts
• Manage and execute email marketing campaigns to boost engagement and patient retention
• Talk directly with customers to understand their goals, gather input, and deliver amazing results
• Keep multiple customer projects organized and on track with strong time management skills
• Oversee the planning and distribution of customer anniversary gifts

What Were Looking For

• 13 years in digital marketing, creative services, or customer-facing marketing roles
• Experience building websites and managing domains (no coding needed)
• Familiarity with Canva, Google Ads, Meta Ads Manager, Google Analytics and basic SEO tools
• Ability to write clean, clear, professional marketing copy
• Strong communication and relationship-building skills
• Excited by the idea of working closely with customers and building their brand
• Highly organized, self-motivated, and able to thrive in a fast-moving startup environment
• Extremely detail-oriented and meticulous in your work
• Quick to learn new tools and adapt to changing processes or technologies
• Capable of managing multiple customer projects simultaneously without missing a beat
• Excellent verbal and written communication skillsyou know how to ask the right questions and keep customers in the loop

Bonus Points If You

• Have experience marketing for healthcare or small businesses
• Are familiar with tools like Mailchimp, Pardot, Google Analytics, or Semrush
• Have worked in a startup or client service environment
• Can show off a portfolio of design, writing, or campaigns youve worked on
• Can think beyond individual deliverables and bring ideas for how we scale our customer marketing services as we grow

Why Youll Love Working at Barti

• Be part of a mission-driven, rapidly scaling company changing the future of eye care
• Work remotely from anywhere in the U.S.
• Collaborate with a passionate, fun, and supportive team
• Competitive salary, health/vision/dental benefits, and unlimited PTO
• Annual professional development stipend
• A high-impact role with tons of room for growth and creativity