Creator Operations Manager - TikTok LIVE US Latin Job at TikTok in Los Angeles

Overview

The Creator Operations Manager for TikTok LIVE US Latin supports growth by designing and implementing creator campaigns, scalable marketing programs, and educational initiatives. This role bridges operational excellence with creator-focused strategy to reach diverse creator segments and contribute to platform-wide growth and retention.

Responsibilities

• Creator Showcase Development - Monitor platform metrics (growth, retention, monetization) to identify opportunities and pain points across creator segments; design creator growth strategies focused on retention, content output, and monetization adoption; identify scalable opportunities across different creator income tiers and verticals.
• Campaign Management - Plan and execute campaigns that drive engagement, new feature adoption, behavioral shifts, or revenue growth; analyze campaign performance and scale successful pilots; enable Creator Managers to run campaigns independently via training, playbooks, and best practices.
• Creator Marketing & At-Scale Amplification - Lead marketing initiatives that scale creator storytelling (spotlight campaigns, seasonal activations, themed challenges); turn 1:1 creator success stories into narratives that inspire the broader ecosystem; measure amplification impact using KPIs like campaign reach, participation, and audience engagement.
• At-Scale Education - Build educational content and programs (resource hubs, workshops, virtual events) tailored to different creator growth stages; foster community-led, peer-to-peer initiatives; identify support/education gaps across income tiers and propose scalable solutions; document and share playbooks for campaign and education execution.

Qualifications

• Minimum Qualifications - 2–4 years of experience in campaign management, creator operations, or digital content platforms—preferably with LIVE content experience in tech, social media, or the creator economy; strong data analysis skills with the ability to translate insights into actionable strategy; proven project management, cross-functional collaboration, and campaign execution abilities; ability to design scalable systems and workflows; deep understanding of the US Latin digital creator ecosystem and cultural nuances; bilingual in English and Spanish is required due to working with Spanish speaking client groups.
• Preferred Qualifications - Experience in content marketing or creator education.

About TikTok

TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. Our global headquarters are in Los Angeles and Singapore, with offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us

Inspiring creativity is at the core of TikTok's mission. Our innovative product helps people express themselves, discover, and connect. We value diverse teams and believe in making an impact through curiosity, humility, and collaboration. We embrace an "Always Day 1" mindset to achieve meaningful breakthroughs for our users and our company.

Diversity & Inclusion

TikTok is committed to creating an inclusive space where employees are valued for their skills and perspectives. We celebrate diverse voices and strive to reflect the communities we reach.

Accommodations

TikTok provides reasonable accommodations in recruitment for candidates with disabilities or other protected reasons. If you need assistance or a reasonable accommodation, please contact us with your request.