CRS RapidScale, Inc.
Manager Alliance Marketing (RapidScale)
CRS RapidScale, Inc., Raleigh, North Carolina, United States, 27601
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Manager Alliance Marketing (RapidScale)
Apply locations Raleigh NC Remote - Virginia San Diego CA Remote - New York Chicago IL time type Full time posted on Posted 19 Days Ago job requisition id R202565633
Company Cox Communications, Inc.
Job Family Group Marketing
Job Profile Manager, Channel Marketing
Management Level Manager - People Leader
Flexible Work Option Can work remotely anywhere in the specified country
Travel % Yes, 25% of the time
Work Shift Day
Compensation Compensation includes a base salary of $99,000.00 - $165,000.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidates knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program.
Job Description RapidScale is looking for a
Manager of Alliance Marketing
to lead and execute co-marketing initiatives with a portfolio of strategic technology partners. In this role, you'll work closely with key Alliance Partners to co-develop and execute integrated marketing programs that increase joint visibility, support partner-sourced pipeline growth, and position RapidScale as a premier hybrid cloud managed services provider. Youll be the primary marketing point of contact for 48 partners and will collaborate cross-functionally with sales, alliances, finance, and creative teams to build scalable, data-driven campaigns aligned to joint go-to-market objectives. Key Responsibilities: Serve as the marketing lead for assigned Alliance Partners, managing the execution of co-branded marketing programs that align with joint pipeline goals. Collaborate with key Marketing and Alliance leadership/stakeholders to shape the partner marketing strategy, including messaging, campaign planning, and resource allocation. Build and manage annual and quarterly co-marketing plans with each partner, inclusive of digital demand gen, partner enablement, ABM, thought leadership, and limited event sponsorships. Drive MDF/Co-Op program utilization with partners; oversee the planning, submission, execution, and ROI tracking of funded initiatives. Coordinate closely with partner marketing contacts to amplify joint value propositions through newsletters, win wires, social campaigns, landing pages, and content syndication. Collaborate with Finance and Sales to align marketing activities with partner-influenced sales goals and to track progress against revenue and pipeline targets. Work cross-functionally with internal Content and Design teams to develop campaign assets, sales tools, and thought leadership that reflect shared brand narratives. Maintain a unified campaign calendar across partners and ensure visibility into key initiatives across internal teams. Leverage partner-provided research, persona insights, and best practices to continuously refine campaign targeting and messaging. Ensure accurate and consistent representation of partners and RapidScale in joint materials, directories, and digital properties. Qualifications: Bachelors degree in marketing, business, communications, or related field and 6+ years of relevant experience
OR masters degree and 4+ years of experience OR Ph.D. and 1+ year of experience OR 10+ years of experience without a degree
At least 1 year in a lead or management role, preferably within partner or alliance marketing Strong background in B2B technology marketing, ideally with experience supporting partner ecosystems Proven track record building and executing joint marketing campaigns with technology alliances Familiarity with MDF/Co-Op programs, lead attribution models, and pipeline-influenced marketing reporting Strong written communication and campaign planning skills across digital, ABM, and partner enablement efforts Preferred Qualifications: Experience with major partner ecosystems such as AWS, Microsoft Azure, Google Cloud, VMware, Zerto, Mimecast, or Veeam Working knowledge of Salesforce (SFDC) and marketing automation platforms Comfort in presenting program results to internal stakeholders and partner marketing teams Benefits The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the companys needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.
About Us Cox Communications is all about creating moments of real human connection; and for employees, thats true both in the workplace and in the problems we solve for customers. From building advertising solutions to unleashing IoT technologies to creating an exceptional experience for customers in our retail locations and online, were creating a world that is smarter and more connected. Benefits of working at Cox may include health care insurance (medical, dental, vision), retirement planning (401(k)), and paid days off (sick leave, parental leave, flexible vacation/wellness days, and/or PTO). For more details on what benefits you may be offered, visit our benefits page. Cox is an Equal Employment Opportunity employer All qualified applicants/employees will receive consideration for employment without regard to that individuals age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law. Cox provides reasonable accommodations when requested by a qualified applicant or employee with disability, unless such accommodations would cause an undue hardship.Applicants must currently be authorized to work in the United States for any employer without current or future sponsorship.In California and Washington, we will consider non-driving candidates who use alternate means of transportation in accordance with applicable law.Application Deadline:
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About Us
Cox brings together the worlds greatest minds to help breathe life into new possibilities and drive innovation for a better future. Thats why we look for individuals who share our pioneering spirit, have imaginative ideas and are fearless when it comes to tackling the worlds biggest challenges.
Our people love technology and they love making a difference. They have a passion for finding new solutions and working with brilliant colleagues. Every day they dedicate themselves to a huge range of exciting projects, contributing to the Cox vision around the globe.
From engineering new sustainability solutions that conserve water and energy to creating the infrastructure for the smart cities of tomorrow, theres no challenge too great for our pioneers. And theres no shortage of opportunities for you to make a difference.
Come and experience the dynamic, collaborative and creative environments where your ideas are welcome and new discoveries are waiting. To help you grow to your full potential, we strive to support our employees in their career aspirations and promote the freedom to explore new horizons. #J-18808-Ljbffr
Apply locations Raleigh NC Remote - Virginia San Diego CA Remote - New York Chicago IL time type Full time posted on Posted 19 Days Ago job requisition id R202565633
Company Cox Communications, Inc.
Job Family Group Marketing
Job Profile Manager, Channel Marketing
Management Level Manager - People Leader
Flexible Work Option Can work remotely anywhere in the specified country
Travel % Yes, 25% of the time
Work Shift Day
Compensation Compensation includes a base salary of $99,000.00 - $165,000.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidates knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program.
Job Description RapidScale is looking for a
Manager of Alliance Marketing
to lead and execute co-marketing initiatives with a portfolio of strategic technology partners. In this role, you'll work closely with key Alliance Partners to co-develop and execute integrated marketing programs that increase joint visibility, support partner-sourced pipeline growth, and position RapidScale as a premier hybrid cloud managed services provider. Youll be the primary marketing point of contact for 48 partners and will collaborate cross-functionally with sales, alliances, finance, and creative teams to build scalable, data-driven campaigns aligned to joint go-to-market objectives. Key Responsibilities: Serve as the marketing lead for assigned Alliance Partners, managing the execution of co-branded marketing programs that align with joint pipeline goals. Collaborate with key Marketing and Alliance leadership/stakeholders to shape the partner marketing strategy, including messaging, campaign planning, and resource allocation. Build and manage annual and quarterly co-marketing plans with each partner, inclusive of digital demand gen, partner enablement, ABM, thought leadership, and limited event sponsorships. Drive MDF/Co-Op program utilization with partners; oversee the planning, submission, execution, and ROI tracking of funded initiatives. Coordinate closely with partner marketing contacts to amplify joint value propositions through newsletters, win wires, social campaigns, landing pages, and content syndication. Collaborate with Finance and Sales to align marketing activities with partner-influenced sales goals and to track progress against revenue and pipeline targets. Work cross-functionally with internal Content and Design teams to develop campaign assets, sales tools, and thought leadership that reflect shared brand narratives. Maintain a unified campaign calendar across partners and ensure visibility into key initiatives across internal teams. Leverage partner-provided research, persona insights, and best practices to continuously refine campaign targeting and messaging. Ensure accurate and consistent representation of partners and RapidScale in joint materials, directories, and digital properties. Qualifications: Bachelors degree in marketing, business, communications, or related field and 6+ years of relevant experience
OR masters degree and 4+ years of experience OR Ph.D. and 1+ year of experience OR 10+ years of experience without a degree
At least 1 year in a lead or management role, preferably within partner or alliance marketing Strong background in B2B technology marketing, ideally with experience supporting partner ecosystems Proven track record building and executing joint marketing campaigns with technology alliances Familiarity with MDF/Co-Op programs, lead attribution models, and pipeline-influenced marketing reporting Strong written communication and campaign planning skills across digital, ABM, and partner enablement efforts Preferred Qualifications: Experience with major partner ecosystems such as AWS, Microsoft Azure, Google Cloud, VMware, Zerto, Mimecast, or Veeam Working knowledge of Salesforce (SFDC) and marketing automation platforms Comfort in presenting program results to internal stakeholders and partner marketing teams Benefits The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the companys needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.
About Us Cox Communications is all about creating moments of real human connection; and for employees, thats true both in the workplace and in the problems we solve for customers. From building advertising solutions to unleashing IoT technologies to creating an exceptional experience for customers in our retail locations and online, were creating a world that is smarter and more connected. Benefits of working at Cox may include health care insurance (medical, dental, vision), retirement planning (401(k)), and paid days off (sick leave, parental leave, flexible vacation/wellness days, and/or PTO). For more details on what benefits you may be offered, visit our benefits page. Cox is an Equal Employment Opportunity employer All qualified applicants/employees will receive consideration for employment without regard to that individuals age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law. Cox provides reasonable accommodations when requested by a qualified applicant or employee with disability, unless such accommodations would cause an undue hardship.Applicants must currently be authorized to work in the United States for any employer without current or future sponsorship.In California and Washington, we will consider non-driving candidates who use alternate means of transportation in accordance with applicable law.Application Deadline:
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About Us
Cox brings together the worlds greatest minds to help breathe life into new possibilities and drive innovation for a better future. Thats why we look for individuals who share our pioneering spirit, have imaginative ideas and are fearless when it comes to tackling the worlds biggest challenges.
Our people love technology and they love making a difference. They have a passion for finding new solutions and working with brilliant colleagues. Every day they dedicate themselves to a huge range of exciting projects, contributing to the Cox vision around the globe.
From engineering new sustainability solutions that conserve water and energy to creating the infrastructure for the smart cities of tomorrow, theres no challenge too great for our pioneers. And theres no shortage of opportunities for you to make a difference.
Come and experience the dynamic, collaborative and creative environments where your ideas are welcome and new discoveries are waiting. To help you grow to your full potential, we strive to support our employees in their career aspirations and promote the freedom to explore new horizons. #J-18808-Ljbffr