Media Operations Specialist Job at Greater Than One in New York

Overview

Join to apply for the Media Operations Specialist role at Greater Than One.

Are you ready to dive into the world of programmatic media and ad operations? We're seeking a dynamic Media Operations Specialist to play a key role in driving our agency’s media initiatives forward. In this role, you'll collaborate with cross-functional teams, assist with multi-channel programmatic media plans, and help manage the full lifecycle of campaign execution—from setup to optimization. You'll also have the chance to help refine processes and tackle real-time challenges in ad operations, all while working with cutting-edge platforms like Google Analytics, MediaOcean, and more.

If you're passionate about media, thrive in a fast-paced environment, and are excited about the healthcare industry, this is your chance to make an impact. Apply today and be a part of a team that’s shaping the future of digital media!

What you'll do

• Assist with set-up and execution of multi-channel programmatic media plans (e.g., audio, video, display).
• Assist with launch of programmatic campaigns and ongoing maintenance and optimizations.
• Assist with creation of campaign presentations (planning, reporting, etc.).
• Leverage MediaOcean, Google Campaign Management, Google Analytics, Programmatic DSP platform, etc. to execute campaigns in collaboration with media team.
• Assist with development of POVs.
• Help facilitate and manage UTM creation across channels.
• Facilitate creative QA – both from a client build and vendor spec perspective.
• Maintain strategic operational processes, procedures, and systems to ensure efficiency and client satisfaction.
• Collaborate with cross-functional teams to ensure all media operations are executed smoothly and efficiently.
• Assist with campaign execution, ensuring campaigns are built and activated on time, aligned with wider media plans and flighting, and optimized to achieve KPIs and business objectives.
• Provide guidance and support to media operations support teams (internal or external).
• Monitor and evaluate operational performance and recommend improvements.
• Review new technologies organize product trials & coordinate ad technology partnerships.
• Partner with vendors to identify, optimize, and execute workflows that support quality output and cost-savings initiatives for media operations.

How you shine

• Knowledge of DoubleClick, Google Analytics, ad trafficking, and/or campaign reporting a plus
• Knowledge of ad-buying a plus
• GoogleAds certification preferred
• Experience with Microsoft tools (Excel, PowerPoint, etc.)

What\'s required

• Strong written and verbal communications skills
• Strong interpersonal skills
• Ability to plan, organize, manage own time, prioritize tasks, and meet deadlines
• Demonstrates initiative; self-motivated
• Strives to be a team player and collaborate with cross-departmental staff
• Strong problem-solving and decision-making skills required
• Strict attention to detail and high degree of task accuracy
• Ability to work in a fast-paced environment and manage multiple concurrent clients, brands, and campaigns

About Us

Founded in 2000 and included in the "Top 100 Agencies" by Medical Marketing & Media, Greater Than One is an advanced media marketing and technology agency built for how customers experience health and wellness today. Through strategic media buys, inspirational content, and innovative technology, Greater Than One creates data-driven experiences that activate, delivering performance-proven outcomes. We seek proactive, independent-minded individuals who thrive on innovation and the desire to exceed client expectations.

Disclaimer

Greater Than One, Inc. provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Seniority level

• Entry level

Employment type

• Full-time

Job function

• Advertising and Marketing

Industries

• Advertising Services
• Marketing Services
• Technology, Information and Media