Abe is hiring: Account Strategist, LinkedIn Advertising (Remote US) in Boise

Overview

Account Strategist, LinkedIn Advertising (Remote US) at Abe. Abe is a specialized consultancy focused on social media advertising, helping clients leverage LinkedIn, Meta and more to reach, engage, and convert target audiences. The role reports to the Associate Director and is a crucial part of the social media team. This position offers the opportunity to work with mid-market and enterprise clients, developing high-performing LinkedIn strategies for B2B businesses.

Roles & Responsibilities

• Oversee and lead a collection of Social Media accounts
• Serve as direct support to client contacts
• Weekly communication with vendors or operational partners to ensure alignment on tasks, quality, and improvements
• Build strategies for clients each quarter
• Create, maintain, and optimize budgets for paid media campaigns
• Understand client positioning and unique value propositions
• Confirm lead routing is accurate within a CRM
• Maintain personal productivity and utilization
• Collaborate with the Associate Director to meet internal and client goals
• Understand the value of Programmatic campaigns
• Drive cross-sells, upsells and referrals via client relationships
• Execute and optimize advertising campaigns within LinkedIn, including ad copywriting, TAM development, and targeting to maximize ROI

What You Offer

• 2+ years experience at a performance/digital marketing agency, with hands-on experience supporting B2B clients
• Deep expertise across paid social advertising campaigns, specifically LinkedIn Ads
• Understanding of LinkedIn Ad Units (e.g., conversation ads, document ads, CTV, and more)
• Proficiency with advertising platforms/tools such as LinkedIn Campaign Manager, Zoominfo, 6Sense, etc.
• Strong understanding of paid principles: keyword research, ad copywriting, bid management, campaign optimization
• Ability to analyze campaign performance using Google Analytics/GA4, Excel, or other analytics tools to drive data-driven decisions
• Ability to drive results and measure via OCT
• Experience with audience segmentation by tier, job title, etc.
• Proven success with mid-market or enterprise accounts
• Ability to translate and articulate strategy with data storytelling
• Problem-solver with a competitive and curious mindset
• Curious about industry trends and opportunities to grow and share
• Ability to organize, prioritize and manage multiple projects simultaneously
• Quality-focused and passionate about advertising
• Willingness to travel to visit clients approximately once per year, per client or as needed

What Success Looks Like

• Demonstrate core values in all interactions
• Effectively manage approximately five mid-tier and enterprise accounts
• Meet and exceed department KPIs, including client growth and goal attainment (NSMs and Client Satisfaction scores)
• Build client trust and renewals through strong relationships
• Cross-sell services aligned with client goals
• Communicate results clearly with client contacts and executives
• Make exceptional decisions guiding account strategy

Benefits

• Salary range for this US-based role: $70,000-$80,000 USD with potential for bonus eligibility; actual salary may vary
• Medical, dental, vision, disability, and life insurance plans for you and your family
• Employer-paid plan for you; 50% employer contribution for dependents
• Benefits to Support the Whole Person: Mental health access (Spring Health, Headspace), physical health resources, fertility support, virtual workouts, One Medical membership
• Time Off: Unlimited PTO (2-week minimum), Paid holidays, Your Birthday Off, End of Year Recharge, Paid Parental Leave
• 401(k) with 3% company match
• Annual bonus based on tenure

Work Environment Requirements

Remote-first company; can work from anywhere in the US with optional Abe offices in Irvine, CA. Global opportunities may be available in certain locations with valid work authorization. Role is 100% virtual from home; collaboration via Zoom and Slack. You will need a laptop, internet access, and a professional background. Reasonable accommodations may be provided for qualified individuals with disabilities.

Additional Information

At Abe, People First is a core value. Abe is committed to a diverse and inclusive culture. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

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