tastytrade Inc.
Head of Marketing Operations New Chicago, Illinois
tastytrade Inc., Chicago, Illinois, United States, 60290
Overview
Company: IG North America (tastytrade, tasty live, tastyfx, tastycrypto). Role: Head of Marketing Operations. Location: Chicago, IL – Hybrid (3 days/week in office). We are looking for a Head of Marketing Operations to accelerate speed to market, establish operational excellence, and ensure exceptional creative execution. As a visionary marketer, you will deliver impact on time and on budget and act as the strategic architect of our marketing execution engine. You will refine the technical infrastructure and drive innovative design and copy that power personalized, scaled growth at every phase of the customer journey. You will eliminate bottlenecks, drive accountability, and ensure every creative touchpoint delivers measurable impact with our target market. You will report to the Chief Marketing Officer and help shape the strategic direction of our growing company. What You’ll Do
Build the engine for scalability by optimizing workflows, creating documentation, improving collaboration, and building core delivery processes for campaign management Deliver audience-centric creative excellence by building a creative governance system that maintains brand integrity while enabling innovation and continuous improvement Build and maintain marketing technology stack and automation systems while ensuring team usage of features and functionality and MarTech optimization Develop templates, systems, and AI-powered tools that accelerate velocity across all teams Work with technology and data teams to ensure data flows, security, and system integrity Take ownership of delivery excellence for marketing, driving on-time, on-budget execution while upholding process rigor and high-quality standards Master resource and capacity planning to ensure the right talent is aligned with the right projects at the right time—maximizing utilization while managing internal bandwidth and freelance support as needed Proactively develop and implement comprehensive client journey maps and optimization systems that deliver on business goals through personalization and conversion rate optimization Build personalization capabilities that increase conversion rates and client satisfaction Who You Are
MBA Required (in marketing, business, or related field) 10+ years of brand strategy or marketing strategy leadership experience, preferably in trading, investing, B2C/D2C financial services, fintech or closely related industry 5+ years of experience building and leading high-performing teams of 5 or more Experience with companies of 250 employees or more Expertise in capacity planning, resource allocation, and process optimization in a multi-disciplinary, high velocity environment You have built comprehensive marketing management systems or frameworks that combine strategic planning with operational execution Comfortable operating at both strategic and tactical levels, seamlessly navigating between executive-level planning and hands-on problem-solving You possess an analytical mindset with a track record of driving measurable business outcomes You can balance short-term needs with sustainable growth strategies You have a high propensity to innovate and experiment with new approaches Go-getter mentality and are proactive and resourceful Excel at cross-functional collaboration and demonstrate systems thinking Natural developer of talent and team builder who can inspire and guide others Strong technical skills and experience with marketing automation platforms, CRM systems, email systems, CMS systems, data integration, and analytics tools Experience with customer journey mapping and personalization strategies You have a proven track record of improving marketing efficiency and conversion rates You have a track record of successful marketing technology implementations and experience with AI-powered marketing tools You thrive in a fast-paced environment with shifting priorities Benefits & Perks
Performance Bonuses Stock Purchase Options 401k Plan 20 Paid Vacation Days (plus an additional paid vacation day the month of your birthday!) 10 Paid Sick Days Pet Insurance Wellness & Mental Health Programs Charitable Donation Matching Daily catered lunch when in the office Full kitchen with snacks and beverages Shuttle to/from Metra Office located in the West Loop - Chicago Salary
Salary Range:
Starting at $180,000
This is an estimated range. The actual salary offered will be based on the candidate's level of experience and qualifications About Us
The tastyhouse of brands empowers individual traders differently. tasty live, founded in 2011, is an online financial media network; tastytrade (previously tastyworks) is a self-directed retail brokerage firm that launched in 2017; tasty Software Solutions and tastyfx are a registered Forex broker-dealer. In 2021, London-based IG Group acquired tastylive, Inc. and assigned it to lead business in North America. tastylive and tastyfx are part of the IG US brand family, focusing on a more forex-centric experience. This combined team has experience like institutional brokers, with a passion for disrupting the trading industry. Our dream is simple: we want more people to find more success with a better trading experience. We’re investing in the right people, technology, and media to make that happen in the US and globally. Location
Office is in the West Loop - Chicago’s tech hub with great cuisine and bars. Office Address
tastytrade | tasty live | tastyfx | tastycrypto 1330 W Fulton Market, Chicago, IL 60607 Voluntary Self-Identification
For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion is voluntary and will not affect hiring decisions. Our Equal Employment Opportunity policy states we do not discriminate on protected status. If you believe you belong to any protected veteran categories, please indicate by selecting the appropriate option. As a government contractor, we collect this information to measure outreach and recruitment effectiveness (VEVRAA). Public burden statement: This survey should take about 5 minutes to complete.
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Company: IG North America (tastytrade, tasty live, tastyfx, tastycrypto). Role: Head of Marketing Operations. Location: Chicago, IL – Hybrid (3 days/week in office). We are looking for a Head of Marketing Operations to accelerate speed to market, establish operational excellence, and ensure exceptional creative execution. As a visionary marketer, you will deliver impact on time and on budget and act as the strategic architect of our marketing execution engine. You will refine the technical infrastructure and drive innovative design and copy that power personalized, scaled growth at every phase of the customer journey. You will eliminate bottlenecks, drive accountability, and ensure every creative touchpoint delivers measurable impact with our target market. You will report to the Chief Marketing Officer and help shape the strategic direction of our growing company. What You’ll Do
Build the engine for scalability by optimizing workflows, creating documentation, improving collaboration, and building core delivery processes for campaign management Deliver audience-centric creative excellence by building a creative governance system that maintains brand integrity while enabling innovation and continuous improvement Build and maintain marketing technology stack and automation systems while ensuring team usage of features and functionality and MarTech optimization Develop templates, systems, and AI-powered tools that accelerate velocity across all teams Work with technology and data teams to ensure data flows, security, and system integrity Take ownership of delivery excellence for marketing, driving on-time, on-budget execution while upholding process rigor and high-quality standards Master resource and capacity planning to ensure the right talent is aligned with the right projects at the right time—maximizing utilization while managing internal bandwidth and freelance support as needed Proactively develop and implement comprehensive client journey maps and optimization systems that deliver on business goals through personalization and conversion rate optimization Build personalization capabilities that increase conversion rates and client satisfaction Who You Are
MBA Required (in marketing, business, or related field) 10+ years of brand strategy or marketing strategy leadership experience, preferably in trading, investing, B2C/D2C financial services, fintech or closely related industry 5+ years of experience building and leading high-performing teams of 5 or more Experience with companies of 250 employees or more Expertise in capacity planning, resource allocation, and process optimization in a multi-disciplinary, high velocity environment You have built comprehensive marketing management systems or frameworks that combine strategic planning with operational execution Comfortable operating at both strategic and tactical levels, seamlessly navigating between executive-level planning and hands-on problem-solving You possess an analytical mindset with a track record of driving measurable business outcomes You can balance short-term needs with sustainable growth strategies You have a high propensity to innovate and experiment with new approaches Go-getter mentality and are proactive and resourceful Excel at cross-functional collaboration and demonstrate systems thinking Natural developer of talent and team builder who can inspire and guide others Strong technical skills and experience with marketing automation platforms, CRM systems, email systems, CMS systems, data integration, and analytics tools Experience with customer journey mapping and personalization strategies You have a proven track record of improving marketing efficiency and conversion rates You have a track record of successful marketing technology implementations and experience with AI-powered marketing tools You thrive in a fast-paced environment with shifting priorities Benefits & Perks
Performance Bonuses Stock Purchase Options 401k Plan 20 Paid Vacation Days (plus an additional paid vacation day the month of your birthday!) 10 Paid Sick Days Pet Insurance Wellness & Mental Health Programs Charitable Donation Matching Daily catered lunch when in the office Full kitchen with snacks and beverages Shuttle to/from Metra Office located in the West Loop - Chicago Salary
Salary Range:
Starting at $180,000
This is an estimated range. The actual salary offered will be based on the candidate's level of experience and qualifications About Us
The tastyhouse of brands empowers individual traders differently. tasty live, founded in 2011, is an online financial media network; tastytrade (previously tastyworks) is a self-directed retail brokerage firm that launched in 2017; tasty Software Solutions and tastyfx are a registered Forex broker-dealer. In 2021, London-based IG Group acquired tastylive, Inc. and assigned it to lead business in North America. tastylive and tastyfx are part of the IG US brand family, focusing on a more forex-centric experience. This combined team has experience like institutional brokers, with a passion for disrupting the trading industry. Our dream is simple: we want more people to find more success with a better trading experience. We’re investing in the right people, technology, and media to make that happen in the US and globally. Location
Office is in the West Loop - Chicago’s tech hub with great cuisine and bars. Office Address
tastytrade | tasty live | tastyfx | tastycrypto 1330 W Fulton Market, Chicago, IL 60607 Voluntary Self-Identification
For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion is voluntary and will not affect hiring decisions. Our Equal Employment Opportunity policy states we do not discriminate on protected status. If you believe you belong to any protected veteran categories, please indicate by selecting the appropriate option. As a government contractor, we collect this information to measure outreach and recruitment effectiveness (VEVRAA). Public burden statement: This survey should take about 5 minutes to complete.
#J-18808-Ljbffr