Collibra
Overview Join to apply for the
Marketing Analytics Manager
role at
Collibra .
Scroll down the page to see all associated job requirements, and any responsibilities successful candidates can expect. Responsibilities
Building, maintaining, and updating Marketing dashboards in Tableau to help measure business performance Collaborating with internal and external stakeholders on campaign planning (targeting, strategy, objectives, and measurement) to set clear and measurable objectives Analyzing Marketing KPIs to assess campaign and program effectiveness as it relates to the company’s Marketing Mix Presenting findings and actionable recommendations to the leadership team Monitoring the Demand Waterfall/lead funnel to track lead flow and conversions, as well as performing routine diagnostics to identify breakdowns Team and Reporting Reports to the Senior Director, Business Intelligence & Data Analytics and works alongside a team of data and BI specialists within Collibra’s Go-To-Market Operations group. This role is hybrid based in Raleigh, with at least two days in the office per week. Qualifications
4+ years experience working in Marketing Analytics Experience with web analytics reporting (GA4) and reporting from digital ad platforms (LinkedIn, Google, Bing) Understanding of core Marketing processes and metrics (Marketing automation, lead routing & management, sales funnel, pipeline attribution, etc...) Proficiency in Salesforce and Tableau Fundamental SQL skills with ETL familiarity Bachelor’s degree or equivalent related working experience required This position is not eligible for visa sponsorship You are
An independent thinker that still thrives in a team environment Able to translate analytics to actionable business outcomes Analytical with attention to detail A problem-solver Innovative and creative Eager to learn Communicative with strong presentation skills Comfortable in a fast-paced, rapid-growth setting Measures of success
Within your first month, you will develop a solid understanding of the Marketing business framework Within your third month, you will regularly contribute to Marketing reporting updates and share findings and recommendations from your analyses that guide business outcomes Within your sixth month, you will develop new dashboards that align to Collibra’s marketing reporting and business needs that provide actionable opportunities for pipeline growth Compensation The standard base salary range for this position is $116,000 to $145,000 per year. This position is not eligible for additional commission-based compensation. Salary offers are based on experience, skills, and location. In addition to base salary, we offer equity ownership at every level, bonus potential, a Flex Fund monthly stipend, pension/401k plans, and more. Benefits Collibra recognizes and values that everyone has different needs, interests, and life goals. We built our benefits program with flexibility in mind to support you and your loved ones through a diverse range of circumstances and life events. These flexible offerings sit on a foundation of competitive compensation, health coverage, and time off. Learn more about Collibra’s benefits. We foster inclusion and belonging through onboarding, meetings, and communication. Learn more about diversity, equity, and inclusion at Collibra. Collibra is an equal opportunity employer. If you need accommodation, please complete the Accommodations for Applicants form.
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Marketing Analytics Manager
role at
Collibra .
Scroll down the page to see all associated job requirements, and any responsibilities successful candidates can expect. Responsibilities
Building, maintaining, and updating Marketing dashboards in Tableau to help measure business performance Collaborating with internal and external stakeholders on campaign planning (targeting, strategy, objectives, and measurement) to set clear and measurable objectives Analyzing Marketing KPIs to assess campaign and program effectiveness as it relates to the company’s Marketing Mix Presenting findings and actionable recommendations to the leadership team Monitoring the Demand Waterfall/lead funnel to track lead flow and conversions, as well as performing routine diagnostics to identify breakdowns Team and Reporting Reports to the Senior Director, Business Intelligence & Data Analytics and works alongside a team of data and BI specialists within Collibra’s Go-To-Market Operations group. This role is hybrid based in Raleigh, with at least two days in the office per week. Qualifications
4+ years experience working in Marketing Analytics Experience with web analytics reporting (GA4) and reporting from digital ad platforms (LinkedIn, Google, Bing) Understanding of core Marketing processes and metrics (Marketing automation, lead routing & management, sales funnel, pipeline attribution, etc...) Proficiency in Salesforce and Tableau Fundamental SQL skills with ETL familiarity Bachelor’s degree or equivalent related working experience required This position is not eligible for visa sponsorship You are
An independent thinker that still thrives in a team environment Able to translate analytics to actionable business outcomes Analytical with attention to detail A problem-solver Innovative and creative Eager to learn Communicative with strong presentation skills Comfortable in a fast-paced, rapid-growth setting Measures of success
Within your first month, you will develop a solid understanding of the Marketing business framework Within your third month, you will regularly contribute to Marketing reporting updates and share findings and recommendations from your analyses that guide business outcomes Within your sixth month, you will develop new dashboards that align to Collibra’s marketing reporting and business needs that provide actionable opportunities for pipeline growth Compensation The standard base salary range for this position is $116,000 to $145,000 per year. This position is not eligible for additional commission-based compensation. Salary offers are based on experience, skills, and location. In addition to base salary, we offer equity ownership at every level, bonus potential, a Flex Fund monthly stipend, pension/401k plans, and more. Benefits Collibra recognizes and values that everyone has different needs, interests, and life goals. We built our benefits program with flexibility in mind to support you and your loved ones through a diverse range of circumstances and life events. These flexible offerings sit on a foundation of competitive compensation, health coverage, and time off. Learn more about Collibra’s benefits. We foster inclusion and belonging through onboarding, meetings, and communication. Learn more about diversity, equity, and inclusion at Collibra. Collibra is an equal opportunity employer. If you need accommodation, please complete the Accommodations for Applicants form.
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