Founding Marketer Job at Gimlet Labs, Inc in San Francisco

Gimlet Labs is building the foundation for the next generation of AI applications. As generative AI workloads rapidly scale, inference efficiency is becoming the critical bottleneck. Gimlet is redefining AI inference from the ground up, combining cutting‑edge research with an integrated hardware‑software stack that delivers breakthrough performance, efficiency, and model quality. Gimlet pairs its inference stack with a seamless developer experience, allowing users to deploy, manage, and monitor AI workloads from frameworks like PyTorch and LangChain at production scale in seconds. Gimlet is spun out of a Stanford research project under Professors Zain Asgar and Sachin Katti. The founding team has deep experience across AI, distributed systems, and hardware with previous successful exits. We are seeking our very first marketing hire, a dynamic and experienced Founding Marketer to shape and execute Gimlet Labs' marketing strategy from the ground up. This is a unique opportunity for a marketing generalist and a true go‑getter to connect with developers and generate demand in the rapidly evolving AI inference space. You will be instrumental in defining our voice, reaching our target audience, and driving our growth and reputation among developers. Responsibilities Take full ownership of Gimlet Labs marketing initiatives, developing and executing a comprehensive marketing strategy that aligns with our business objectives. Define the positioning and messaging strategy of the Gimlet inference platform, continuously refining our core messaging to stay current in the rapidly changing AI inference market. Own the marketing website, ensuring it effectively communicates the product positioning and stays current with developer needs. Create and maintain marketing collateral that empowers sales as well as our channel partners. Plan, coordinate, and represent Gimlet Labs at industry events and conferences, such as AI Engineer Summit and PyTorch Conference. Develop and manage a content calendar, creating compelling blog posts, whitepapers, case studies, and other collateral to educate and engage developers. Identify relevant channels for our core developer audience, e.g. Latent Space and Cerebral Valley, and find ways to engage with those communities. Establish and track key marketing analytics, using data to inform decisions and continuously optimize campaign performance. Develop and execute email campaigns to nurture leads and communicate product updates and news. Qualifications Required 5+ years of startup marketing experience in developer tools, AI/ML infrastructure, or similar related products. Ownership of end-to-end product launches for deeply technical products, ideally in a self‑serve or freemium product category. Demonstrated success in crafting developer‑centric content. Proficiency with marketing automation and web analytics stacks. Strong written and verbal storytelling skills and the ability to translate complex technical concepts. Strong project management skills. Skilled at cross‑functional collaboration. Ability to work independently and as part of a highly collaborative team. Comfort with ambiguity in a fast‑paced startup environment. Preferred Deep understanding of the AI inference space (hardware, software, developer tooling). Track record marketing usage/token‑based developer platforms. Experience with partner marketing, especially with hardware partners. Experience speaking at industry events, webinars, and meetups. Familiarity/experience with open source marketing strategies. #J-18808-Ljbffr In Summary: As AI workloads rapidly scale, inference efficiency is becoming the critical bottleneck . Gimlet is redefining AI inference from the ground up, combining cutting‑edge research with an integrated hardware‑software stack that delivers breakthrough performance, efficiency, and model quality . The founding team has deep experience across AI, distributed systems, and hardware . En Español: Gimlet Labs está construyendo las bases para la próxima generación de aplicaciones de IA. A medida que las cargas de trabajo generativas de AI se escalan rápidamente, la eficiencia de inferencia se está convirtiendo en el cuello de botella crítico. Gimlet está redefiniendo la inferencia de IA desde cero, combinando investigaciones de vanguardia con una pila integrada de hardware y software que ofrece un rendimiento innovador, eficacia y calidad del modelo. Usted será fundamental para definir nuestra voz, llegar a nuestro público objetivo y impulsar nuestro crecimiento y reputación entre los desarrolladores. Responsabilidades Tome la plena propiedad de las iniciativas de marketing de Gimlet Labs, desarrollando y ejecutando una estrategia de marketing integral que se alinee con nuestros objetivos comerciales. Definir la estrategia del posicionamiento y mensajería de la plataforma de inferencia Gimlet, refinar continuamente nuestro mensaje principal para mantenerse actualizado en el mercado de inferencias de IA en rápido cambio. Poseer el sitio web de marketing, asegurándose de que comunique eficazmente el posicionamento del producto y permanece al día con las necesidades del desarrollador. Crea y mantenga garantías de marketing que empoderen las ventas así como nuestros socios de canal. Planifique, coordine y represente a Gimlet labs en eventos y conferencias de la industria, tales como Engineer Summit y PyTorch Conference. y gestione un contenido de blog, crea publicaciones convincentes, documentos blancos, estudios de caso y otros cállabres para desarrollar campañas de desarrollo e-mail relevantes para involucrar a nuestros clientes potenciales, identificar sus canales básicos y desarroladores. Desarrollar y ejecutar campañas de correo electrónico para nutrir clientes potenciales y comunicar actualizaciones y noticias del producto. Calificaciones Requiere más de 5 años de experiencia en marketing inicial en herramientas de desarrollo, infraestructura AI/ML o productos similares relacionados. Propiedad de lanzamientos de productos de extremo a extremo para productos profundamente técnicos, idealmente en una categoría de productos autosuficientes o freemium. Ha demostrado éxito en la creación de contenido centrado en el desarrollador. Proficiencia en automatización de marketing y análisis web. Competencias escritas y verbales fuertes y capacidad de traducción de conceptos técnicos complejos. Fortes habilidades de gestión rápida. Conocido en colaboración con los desarrolladores. Abilidad para trabajar como parte de un equipo de desarrollo de software basado en las plataformas de mercadotecnia abiertas (complexity), conocimiento de las estrategias de aprendizaje y uso de programas informáticos.