Inside Higher Ed is hiring: FWS - Assistant - Student - Social Media Influencer

Overview

Join to apply for the FWS - Assistant - Student - Social Media Influencer role at Inside Higher Ed.

Location: GHC - Cartersville Instr. Site | Regular/Temporary: Temporary | Full/Part Time: Part-Time

Job ID: 290158

About Us: Georgia Highlands College is a multi-campus, state college member of the University System of Georgia. Founded in 1970 as Floyd Junior College, it now serves more than 6,000 students in Northwest Georgia and Northeast Alabama across its five locations in Rome, Cartersville, Marietta, and Dallas. GHC currently offers over 30 areas of study with associate degree and bachelor’s degree options both in the classroom and online. We are a growing and progressive institution with opportunities for great employees to grow in a fast-paced and challenging work environment that encourages employee wellness and overall success. This includes recognition as a semifinalist for the 2023 and 2025 Aspen Prize for Community College Excellence.

Job Summary

This position will play a vital role in promoting Georgia Highlands College (GHC) by creating engaging and dynamic content to enhance student retention and recruitment efforts. The position is responsible for showcasing life at GHC through social media platforms, ensuring the content stays on-brand and helps maintain top-of-mind awareness for the college. Work assignments and events may be scheduled on any GHC campus site.

Responsibilities

• Understand, support, and carry out the college's mission, vision, and values and comply with mandates and regulations of government and accrediting bodies.
• Content Creation
• Capture photos and videos at events, on-campus activities, and other college-related happenings
• Create reels, YouTube Shorts, and other short-form video content highlighting GHC's student experience
• Social Media Management
• Develop creative content strategies aligned with GHC branding guidelines
• Collaborate with the Marketing and Communication team to schedule and post content on GHC's official social media platforms
• Brand Representation
• Serve as an ambassador for GHC, showcasing the college's culture, diversity, and academic opportunities
• Ensure all content represents the values and mission of GHC
• Analytics And Reporting
• Track engagement metrics to identify successful content strategies
• Provide feedback to the Marketing team on student trends and preferences
• Collaboration
• Partner with students, faculty, and staff to identify key stories and events to highlight
• Attend GHC events to document and promote activities
• Performs other duties as assigned

Required Qualifications

• High school diploma or equivalent and current GHC undergraduate student with satisfactory academic progress (SAP)
• Current-Year FAFSA on file with all verifications and any other requirements complete
• Currently enrolled for at least six (6) credit hours (in most instances)
• Must be eligible for Federal Work-Study
• Some prior experience is preferred but not required. Job-specific training will be provided.

Salary

Proposed Salary: $12 per hour, up to 19 hours per week

How to Apply / Support

Resume is optional to attach. For more information or questions about a job posting, please contact Human Resources by email at jobs@highlands.edu. For technical support, please call the USG Service Desk at (877) 251-2644, or email support@usg.edu.

Knowledge, Skills, & Abilities

• Knowledge of Microsoft Office
• Critical thinking, decision making, problem solving within area of responsibility
• Customer service understanding with experience
• Ability to follow specific directions
• Effective and appropriate written and verbal communication
• Ability to work independently and apply critical thinking
• Enthusiastic about social media trends, content creation, and digital marketing
• Strong photography, videography, and video editing skills (experience with Canva, Adobe Spark, CapCut is a plus)
• Familiarity with major social media platforms (Instagram, TikTok, Facebook, YouTube)
• Strong communication and interpersonal skills
• Ability to meet deadlines and stay organized

Other

USG Core Values: Integrity, Excellence, Accountability, Respect. Equal Employment Opportunity statement, conditions of employment, and background checks are noted as part of the posting.