Product Marketing Manager, YouTube Ads Marketing Job at Google Inc. in New York

Product Marketing Manager, YouTube Ads Marketing New York, NY, USA Overview Mid level role focusing on driving progress, solving problems, and mentoring more junior team members; deeper expertise and applied knowledge within relevant area. In this role, you will be a core member of the team and partner closely with cross functional teams to make strategic decisions and collaborate with creative teams/agency partners to bring to life our offering in a way that changes marketers' perception of YouTube. From live activation directly with customers to enabling promoters to deliver on the YouTube story, you will have the opportunity to think big, drive change, and ultimately make amazing things happen. Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself. The US base salary range for this full-time position is $137,000-$201,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process. Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google. Responsibilities Drive the successful execution of key initiatives across the integrated marketing plans that align with business objectives. Contribute to the overall strategy and direction of the YouTube Ads Marketing GTM by identifying new opportunities to drive influence and perception shift with top customers. Build and maintain strong relationships with key cross-functional stakeholders and their teams and engage in building and executing upon highly collaborative program objectives to ensure seamless execution. Track and analyze program performance against key metrics, including business influence, perception shift and lead generation. Qualifications Bachelor's degree or equivalent practical experience. 6 years of experience in marketing, working across one or more marketing fields (i.e., GTM, product marketing, influencer/creator marketing, brand marketing, campaign development). Experience creating and leading the production of customer-facing thought leadership and events with cross-functional teams. Preferred qualifications 8 years of experience in consumer marketing, product marketing, strategy, media agency or creative agency. Experience working with agencies and managing campaigns from strategy through to execution in a fast-moving environment. Understanding of the advertising ecosystem and the challenges and opportunities facing brands and agencies today. Excellent written and verbal communication skills, with the ability to present complex information in a clear and concise manner. Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire. Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting. To all recruitment agencies: Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees, or any other organization location. Google is not responsible for any fees related to unsolicited resumes. #J-18808-Ljbffr In Summary: Product Marketing Manager, YouTube Ads Marketing New York, NY, USA is a mid-level product marketing manager . The US base salary for this full-time position is $137,000-$201,000 + bonus + equity + benefits . English proficiency is a requirement for all roles unless stated otherwise in the job posting . En Español: En este papel, usted será un miembro central del equipo y se asociará estrechamente con equipos funcionales cruzados para tomar decisiones estratégicas y colaborar con equipos creativos / socios de agencias para dar vida a nuestra oferta de una manera que cambie la percepción de los vendedores de YouTube. Desde la activación en vivo directamente con los clientes hasta permitir a los promotores entregar la historia de YouTube, tendrá la oportunidad de pensar grande, impulsar el cambio y hacer ocurrir cosas increíbles. Conozca al usuario. Conoce la magia. Conecte las dos. Dentro del rango, el salario individual se determina por la ubicación de trabajo y factores adicionales, incluyendo habilidades relacionadas con el empleo, experiencia y educación o capacitación relevantes. Su reclutador puede compartir más sobre el rango salariado específico para su lugar preferido durante el proceso de contratación. Tenga en cuenta que los detalles de compensación enumerados en las publicaciones de roles de Estados Unidos reflejan solo el pago básico y no incluyen bonificaciones, equidad o beneficios. Aprenda más acerca de los beneficios en Google. Responsabilidades Impulsar la ejecución exitosa de iniciativas clave a través de los planes de marketing integrados que se alinean con los objetivos comerciales. Contribuir a la estrategia general y dirección de YouTube Ads Marketing GTM mediante la identificación de nuevas oportunidades para impulsar un cambio de influencia e percepción con los clientes superiores. Construir y mantener relaciones sólidas con los principales actores interfuncionales y sus equipos y participar en la construcción y ejecución de programas colaborativos transversales para garantizar una generación sin problemas. Qualificaciones preferentes 8 años de experiencia en marketing al consumidor, mercadeo de productos, estrategia, agencia de medios o agencia creativa. Experiencia trabajando con agencias y gestionando campañas desde la estrategia hasta su ejecución en un entorno que se mueve rápidamente. Comprensión del ecosistema publicitario y los desafíos y oportunidades a las que enfrentan hoy las marcas y agencias. Excelentes habilidades de comunicación escrita y verbal, con capacidad para presentar información compleja de manera clara y concisa. Google está orgulloso de ser un empleador de igualdad de oportunidades y acción afirmativa. Nos comprometemos a construir una fuerza laboral que sea representativa de los usuarios a quienes servimos, crear una cultura de pertenencia y proporcionar un empleo igualitario independientemente de raza, credo, color, religión, orientación sexual, identidad/expresión de género, nacionalidad, discapacidad, información genética, estatus legal, condición matrimonial, embarazo o maternidad (incluyendo Inglés). Por favor, no envíe los currículos a nuestro alias de trabajo, empleados de Google o cualquier otra ubicación de la organización.