Brand Marketer Job at Crossing Hurdles in San Francisco

Crossing Hurdles is a global recruitment consultancy firm that assists our clients in hiring the best talent across industries and geographies. About the Client Our client, is redefining the way developers run GitHub Action workflows. By orchestrating workflows on their fleet of bare-metal gaming CPUs—with caches co-located right next to CI jobs—they’ve built the fastest way to run CI pipelines . Backed by Google Ventures and having powered CI for over 600+ fast-growing startups , the company continues to scale rapidly with a mission to transform developer infrastructure at a global level. Role – Head of Marketing Location: San Francisco, USA Type: Full-time, On-site (5 days/week) Compensation: $180K – $250K + Competitive Equity Visa: H1B Transfers + TN Sponsorships (No new H1Bs) Responsibilities Product Marketing Translate complex technical features into clear customer value. Create compelling collateral — case studies, decks, and one-pagers. Drive customer education via email campaigns, documentation, and onboarding guides. Growth & Demand Generation Define and monitor key growth metrics: inbound leads, pipeline creation, and conversions. Develop repeatable demand channels — ads, partnerships, content, and email campaigns. Experiment with paid acquisition and optimize ROI through data-driven insights. Brand & Content Maintain high creative standards across all marketing touchpoints. Oversee social presence (LinkedIn, X) and ensure brand consistency. Drive thought leadership through blogs, podcasts, PR, and storytelling. Produce engaging launch videos, customer stories, and product announcements. Events & Partnerships Organize high-impact, ROI-focused events and conferences. Build and nurture relationships with ecosystem partners, influencers, and creators. Collaborate with design teams for swag, landing pages, and campaign experiences. Leadership & Strategy Lead a small, high-performance marketing team across multiple functions. Set clear goals, performance metrics, and campaign ROI tracking. Collaborate directly with founders on GTM, sales, and fundraising initiatives. Requirements 3–5 years of experience in product, brand, or demand generation marketing. Strong understanding of developer tools and the software infrastructure space. Excellent communication and storytelling abilities. Proven leadership and cross-functional collaboration skills. Creative mindset with data-driven decision-making capability. Bachelor's degree in Marketing, Communications, or a related field. Why Candidates Should Join Impact: Shape the marketing vision of one of the fastest-growing developer infrastructure startups. Innovation: Work directly with top engineering founders and influence GTM strategies. Growth: Build and lead a marketing function from the ground up with global reach. Culture: Join a team that values originality, creativity, and bias to action. #J-18808-Ljbffr