Principal Marketing Manager, Partner Growth Marketing, Partner Growth Marketing

Description

Are you ready to transform how businesses connect with customers? At Amazon Ads, we're not just selling advertising, we're crafting full-funnel growth strategies that empower brands to reach their full potential. We believe that breakthrough advertising happens when deep understanding meets innovative technology. Our team is dedicated to developing innovative marketing solutions, providing actionable insights and opportunities for advertisers, and partnering with agencies and tech innovators to drive mutually beneficial growth.

To accelerate the next phase of Amazon Ads development, we're committed to transforming the depth, scale, and ambition of our partnerships across a diverse landscape of agencies and tech innovators. Amazon Ads Partners play a crucial role in this landscape, helping brands achieve and exceed their desired outcomes through tech innovation and expert managed services. Our team builds partnerships across the advertising landscape to drive innovation and growth for all brands, including those that do not sell on Amazon.com.

At the heart of this initiative is the Amazon Ads Partner Growth Marketing Team. We enhance partner expertise, capabilities, and visibility through bespoke marketing programs that foster growth for advertisers, partners, and Amazon Ads. To further our mission, we're seeking a Strategic Partner Investment Lead to spearhead our partner marketing investment strategies, optimize joint funding frameworks, and shape the future of our partner growth programs.

The Strategic Partner Investment Lead will drive the transformation of our partner investment approach through innovative funding strategies. Working closely with cross-functional teams and key stakeholders, you'll develop comprehensive joint investment frameworks, create outcome-based measurement strategies, and forge opportunities that maximize ROI across our partner network.

The ideal candidate is a strategic thinker with a proven track record in investment program management and optimization, combining deep understanding of marketing economics with data-driven approaches to value creation. You should thrive in a fast-paced environment while maintaining strong analytical capabilities to evaluate opportunities and measure success. Above all, you should be passionate about driving measurable results through strategic partner investments.

Key job responsibilities

• Design and manage strategic investment programs that drive partner growth and measurable business outcomes

• Develop comprehensive frameworks for evaluating, allocating, and optimizing partner investments

• Create and implement measurement systems that demonstrate clear ROI and business impact

• Lead the strategic planning and utilization of partner funding initiatives across multiple investment categories

• Collaborate with cross-functional teams to align investment strategies with business priorities while maintaining program integrity

• If you're ready to transform how we invest in our partners' success through strategic funding programs, we want you on our team.

Basic Qualifications

• 9+ years of professional non-internship marketing experience

• Experience using data and metrics to drive improvements

• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)

• Experience communicating results to senior leadership

• Experience building, executing and scaling cross-functional marketing programs

• Experience driving direction and alignment with cross-functional teams

Preferred Qualifications

• Experience in strategic marketing management and market analysis and demonstrated ability to build and execute a strategy with clear goals and objectives to align to business and service objectives, and support portfolio objectives

• Knowledge of business development & marketing, product, and business intelligence team integration

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $127,800/year in our lowest geographic market up to $211,200/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits . This position will remain posted until filled. Applicants should apply via our internal or external career site.