Social Content Manager Job at Easy Healthcare Corporation | easy@Home, Premom in

Title: Social Content Manager

At Premom, we’re on a mission to help women understand their bodies, maximize their chances of conception, and achieve their dreams of becoming parents.

Premom is one of the fastest-growing fertility and women’s health platforms, and over 1 million users have gotten pregnant while using Premom* — and we’re just getting started.

We’re redefining what it means to empower women with data-driven insights, expert guidance, and a supportive community. With millions using Premom to track their cycles and optimize their chances of conception, we’re scaling fast — and social media is at the heart of our growth. That’s where you come in.

*Over 1 million users logged pregnancy or positive pregnancy test results while using the Premom App.

The role

We’re looking for a creative, data-driven, and trend-savvy Social Content Manager to lead Premom’s organic social growth strategy and help us become the go-to fertility and women’s health brand across TikTok, Instagram, and YouTube.

You’ll create scroll-stopping, shareable content, manage parts of our influencer strategy, and play a key role in our acquisition team to fuel app discovery and engagement.

This is a role for someone who lives and breathes social media, understands what drives engagement, and can balance trend-driven creativity with data-backed strategy.

What you’ll do

• Lead Social Growth → Own and execute Premom’s TikTok-first, multi-platform strategy that drives organic reach, engagement, and app discovery.
• Create High-Performing Content → Ideate, script, produce, and optimize short-form video content (and occasionally appear on camera) that resonates with women navigating their fertility journey.
• Be a Trendspotter → Stay ahead of social trends, algorithm updates, and cultural shifts to keep Premom’s content relevant, shareable, and impactful.
• Drive Data-Backed Strategy → Analyze content performance metrics, identify patterns, and use insights to optimize campaigns and scale top-performing formats.
• Influencer & Creator Management → Identify, manage, and collaborate with creators and influencers to extend our reach and authenticity on social.
• Cross-Functional Collaboration → Work closely with growth, design, product, and medical teams to align content with campaigns and business objectives.
• Experiment & Innovate → Test new formats, hooks, and storytelling techniques to continuously unlock growth opportunities.

Who we are looking for

• 3+ years managing and growing social media channels for a high-growth B2C brand (experience in women’s health, wellness, or mobile apps is a plus).
• Proven success in driving organic growth on TikTok, Instagram, and YouTube Shorts — with a strong portfolio of high-performing content.
• Deep understanding of platform SEO, short-form storytelling, and algorithm dynamics.
• Comfortable on-camera or directing talent to create authentic, relatable content.
• Strong leadership and collaboration skills — able to give constructive feedback and provide clear creative direction to other content creators, ensuring consistency and high-quality output across all platforms.
• Experience working with influencers and creators, from outreach to content coordination.
• A rare mix of creative vision + data obsession — you know how to create content that resonates and measure what actually moves the needle.
• Self-starter who thrives in a fast-paced, test-and-learn environment.
• Passionate about women’s fertility health and creating content that genuinely makes an impact.

If interested, please send the following items to hr@premom.com with subject "Supporting Materials for Social Content Manager Application".

• live links to the social media accounts or brand pages you've directly managed and grown (TikTok, Instagram, YouTube, etc.).
• A link to your portfolio showcasing specific short-form video content or campaigns you've created that drove measurable engagement and growth (If available).
• Give an example of a short-form video you created or managed that went viral or performed exceptionally well. Include: Platform, Video Link, Views, engagement rate, or other measurable success metrics.
• Provide the top three metrics you consider most important when measuring organic social success and explain why.