
Public Relations & Social Media Specialist Job at Billy Graham Evangelistic Asso
Billy Graham Evangelistic Association Career Site, Charlotte, NC, US, 28245
Description
Is God calling you to ministry?
For over 70 years, The Billy Graham Evangelistic Association (BGEA) has proclaimed the Gospel through its various ministries. Whether you work at our headquarters in Charlotte, North Carolina, the Billy Graham Library in Charlotte, North Carolina, the Billy Graham Training Center at the Cove (BGTC) in Asheville, North Carolina, Blue Ridge Broadcasting (BRB) in Asheville, North Carolina or a field office abroad, you are part of a team of committed Christians working together to reach people to the ends of the earth with the Gospel.
CHRISTIAN PURPOSE AND EXPECTATIONS
All employees proclaim the Gospel of Jesus Christ through their employment, and thereby further BGEA’s religious mission.
DEPARTMENT DETAIL
The Communications Department at BGEA consists of the following areas: project management, ecommerce, email marketing, advertising, public relations/social media/promotion, creative services (graphic design, content writing/proofing and production), and Decision magazine, our official monthly publication. The department tells the story of what God is doing through the BGEA by creating print and online content that support the organization’s mission of proclaiming the Gospel, negotiating paid and leveraging unpaid promotional placements, and engaging new and existing supporters with targeted content using a combination of indirect and direct communications channels.
JOB SUMMARY
This professional communications position is responsible for gaining positive external exposure for the organization’s ministries in digital, broadcast, and print media, enhancing BGEA’s visibility and credibility, and addressing or responding to media regarding BGEA.
MINISTRY REQUIREMENTS
Maintains a personal, active relationship with Jesus Christ and is a consistent witness for Jesus Christ
Faithfully upholds BGEA in prayer
Participates in daily BGEA staff devotions including Bible reading, and leading group prayer as schedule permits
Demonstrates behavior aligned with BGEA’s Mission Statement, Statement of Faith, Hallmarks, policies, and expectations
Effectively represents Jesus Christ to those within both personal and professional spheres of influence
ESSENTIAL DUTIES AND RESPONSIBILITIES
Implement media and social media communications plans in order to generate media coverage and enhanced public awareness of BGEA and its ministries, outreaches, and events
Develop original and innovative social media content for ministry campaigns to further the message of the Gospel to new and established audiences
Protect BGEA’s professional brand across social media platforms and reports spam, infringing accounts and copyrighted content
Collaborate with various ministry areas—including photo, audio, and video ministry services—to create and post relevant, effective content optimized for each social media platform and audience
Maintain BGEA social media accounts to establish and cultivate a consistent public image and increase public engagement with the ministry
Monitor and moderate comments on social media platforms and direct users to ministry resources
Consistently review analytics to evaluate and make data-driven adjustments to content tactics and scheduling
Draft and distribute press releases, media alerts, and social media collateral to support the public relations efforts of BGEA in order to reach both new and established audiences
Pitch stories about BGEA to international, national, and local media in order to generate media placements
Pitch and coordinate interviews for BGEA spokespeople, obtaining any necessary approvals in advance
Develop and provide talking points and conduct interview (or public speaking) prep sessions (mock interview, wardrobe expectations, etc.) with approved spokespeople in advance of interviews
Organize BGEA press conferences and media events
Create and provide appropriate materials for specific media events and media requests
Identify newsworthy trends and story angles to enhance the team’s efforts to reach both existing and new audiences
Continuously develop, cultivate, and maintain relationships with local, regional, national, community groups and trade media
Monitor media mentions, work to expediently correct factual inaccuracies in media coverage, and provide relevant news and updates to leadership
Keep apprised of trends and advances in the PR profession, technology, and social media to maintain high standards of excellence in our outward-facing work product
Frequently provide updates directly to social media channels, internal BGEA contacts, and/or the media during breaking news events
Ensure the department’s communications tactics reflect and promote the goals and mission of the BGEA
Assist with BGEA’s participation in conference events
Proactively respond to media inquiries, utilizing the Media Inbox in Outlook
Maintain departmental press materials and records
Develop and maintain departmental media lists
Provide on-site media and social media support for BGEA events and Billy Graham Rapid Response Team deployments
MARGINAL DUTIES AND RESPONSIBILITIES
Writes and edits content for BillyGraham.org and ministry emails, as assigned by manager
Research for backgrounders, talking points, grant proposals, or BGEA programs or presentations
Research topical statements by Mr. Graham, Franklin Graham, and Will Graham for use in responding to media requests
Assists with other tasks and projects, including administrative duties, as assigned by manager
Other duties as assigned
JOB SPECIFICATIONS
SKILLS AND KNOWLEDGE
Bachelor’s degree in journalism, communications, or related field required
Minimum of 2 years of experience in public relations, marketing or communications preferred
Ability to communicate verbally and in written form with staff of all levels of the association
Must possess strong writing and proofreading skills with an attention to detail
Must possess skills in Microsoft Office
Must possess good organizational skills
Must possess graphic design capabilities; familiarity with Canva and Adobe Photoshop preferred
Thorough knowledge of AP Style preferred
A thorough understanding of social media platforms such as Facebook, Instagram, X, and YouTube
Experience with public speaking with the ability to speak clearly and confidently in order to represent the ministry well
Ability to relate to people well, being approachable, as well as have the ability to manage administrative tasks simultaneously
PHYSICAL/MENTAL DEMANDS
Must be able to maintain confidentiality
Must be able to convey a positive and professional image to the media and public
Must exhibit active listening skills, able to accurately answer inquiries associated with the ministry
Must be able to problem solve, making fair and sound judgements with tact, finding necessary solutions when problems arise
Reflect a servant’s heart with a strong desire to serve others
Must be able to work independently and as part of a team while demonstrating flexibility when priorities change
Must be able to prioritize work and manage multiple projects in a high‑paced environment, usually under deadline requirements
Must be able to work at computer for extended periods
Must be able and willing to travel, domestically and internationally
Must be able to take occasional on‑call assignments on evenings and weekends
WORKING CONDITIONS
This is not a remote position
Work is typically performed in a conventional office environment
MISSION STATEMENT
Continuing the lifelong work of Billy Graham, the Billy Graham Evangelistic Association exists to support and extend the evangelistic calling and ministry of Franklin Graham by proclaiming the Gospel of the Lord Jesus Christ to all we can by every effective means available to us and by equipping the church and others to do the same.
STATEMENT OF FAITH
We believe the Bible to be the inspired, the only infallible, authoritative Word of God revealing the love of God to the world. (1 Thessalonians 2:13; 2 Timothy 3:15-17; John 3:16).
We believe that there is one God, eternally existent in three persons: Father, Son, and Holy Spirit. (Matthew 28:19; John 10:30; Ephesians 4:4-6).
We believe in the deity of the Lord Jesus Christ, in His virgin birth, in His sinless life, in His miracles, in His vicarious and atoning death through His shed blood on the cross, in His bodily resurrection, in His ascension to the right hand of the Father, and in His personal return in power and glory. (Matthew 1:23; John 1:1-4 and 1:29; Acts 1:11 and 2:22-24; Romans 8:34; 1 Corinthians 15:3-4; 2 Corinthians 5:21; Philippians 2:5-11; Hebrews 1:1-4 and 4:15).
We believe that all men everywhere are lost and face the judgment of God, that Jesus Christ is the only way of salvation, and that for the salvation of lost and sinful man, repentance of sin and faith in Jesus Christ results in regeneration by the Holy Spirit. Furthermore, we believe that God will reward the righteous with eternal life in heaven, and that He will banish the unrighteous to everlasting punishment in hell. (Luke 24:46-47; John 14:6; Acts 4:12; Romans 3:23; 2 Corinthians 5:10-11; Ephesians 1:7 and 2:8-9; Titus 3:4-7).
We believe in the present ministry of the Holy Spirit, whose indwelling enables the Christian to live a godly life.
We believe in the resurrection of both the saved and the lost; the saved unto the resurrection of eternal life and the lost unto the resurrection of damnation and eternal punishment. (1 Corinthians 15:51-57; Revelation 20:11-15).
We believe in the spiritual unity of believers in the Lord Jesus Christ and that all true believers are members of His body, the church. (1 Corinthians 12:12, 27; Ephesians 1:22-23).
We believe that the ministry of evangelism (sharing and proclaiming the message of salvation only possible by grace through faith in Jesus Christ) and discipleship (helping followers of Christ grow up into maturity in Christ) is a responsibility of all followers of Jesus Christ. (Matthew 28:18-20; Acts 1:8; Romans 10:9-15; 1 Peter 3:15).
We believe God’s plan for human sexuality is to be expressed only within the context of marriage, that God created man and woman as unique biological persons made for each other. God instituted monogamous marriage between male and female as the foundation of the family and the basic structure of human society. For this reason, we believe that marriage is exclusively the union of one genetic male and one genetic female. (Genesis 2:24; Matthew 19:5-6; Mark 10:6-9; Romans 1:26-27; 1 Corinthians 6:9).
We believe that we must dedicate ourselves to prayer, to the service of our Lord, to His authority over our lives, and to the ministry of evangelism.
We believe that human life is sacred from conception to its natural end; and that we must have concern for the physical and spiritual needs of our fellowmen.
We believe God wonderfully and immutably creates each person a biological male or female. These two distinct, but complementary sexes together reflect the image and likeness of God. Rejection of one’s biological sex is a rejection of God’s merciful design and creative order.
EXPECTATIONS FOR MINISTRY EMPLOYMENT
I acknowledge that the Lord Jesus Christ is my personal Savior and that I am a personal representative of Him.
I understand that BGEA is a Christian organization whose purpose is proclaiming the message of the Gospel of the Lord Jesus Christ throughout the world.
I agree that the purpose of my employment with BGEA is to further its Christian purpose, that I am prepared to assist in accomplishing that purpose, and that my role with BGEA plays a vital part in carrying out its Christian purpose and mission.
I understand that I must exhibit conduct that is consistent with BGEA’s expectations, whether at work or away from work, in keeping with scriptural teachings and principles as set forth in God’s Word, BGEA’s Statement of Faith, and BGEA’s policies including Christian Conduct.
I understand that BGEA has the right and the responsibility to ensure that its Christian religious purpose is carried on with the highest standards and is not harmed or impeded by conduct that is inconsistent with the Bible, BGEA’s Statement of Faith, its Christian religious purpose, or its policies.
I understand that any of my conduct which is not in keeping with the scriptural teachings and principles as set forth in God’s Word, BGEA’s Statement of Faith, and BGEA’s policies, is inconsistent with BGEA’s Christian religious purpose.
I understand that if my conduct is determined by BGEA to be inconsistent with its Christian religious purpose, the result will be corrective action up to and including termination from employment.
TITLE VII EXCEPTION FOR EMPLOYMENT
The Billy Graham Evangelistic Association (BGEA) is a faith-based religious organization committed to spreading the Good News of Jesus Christ through every effective means. Consistent with our charitable purpose to share the Christian faith, a requirement for employment at BGEA is affirmation and adherence to our Christian Statement of Faith. Our Statement of Faith prerequisite for employment is based upon federal law set forth in Title VII of the Civil Rights Act of 1964, 42 U.S.C. Section 2000e-1.
BENEFITS SUMMARY
Full‑time employees working at least 36 hours per week are eligible for benefits.
Medical, prescription, dental and vision insurance
Flexible Spending Account (FSA)
Long term and short term disability insurance
Term Life insurance
401(k) retirement savings plan
10 paid holidays, including 1 floating holiday
Minimum 12 days of vacation
10 sick days
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En Español: Descripción ¿Dios te llama al ministerio? Durante más de 70 años, la Asociación Evangélica Billy Graham (BGEA) ha proclamado el Evangelio a través de sus diversos ministerios. Ya sea que trabajes en nuestra sede en Charlotte, Carolina del Norte, en la Biblioteca Billy Graham en Charlotte , Carolina del norte, en el Centro de Entrenamiento Billy Graham at the Cove (BGTC) en Asheville, Carolina de Norte, o en Blue Ridge Broadcasting (BRB) en Ashveville, North Carolina o en una oficina de campo en el extranjero, eres parte de un equipo de cristianos comprometidos que trabajan juntos para llegar a las personas hasta los confines de la tierra con el evangelio. El departamento cuenta la historia de lo que Dios está haciendo a través del ministerio BGEA mediante la creación de contenido impreso y en línea que apoye la misión de la organización de anunciar el Evangelio, negociar y aprovechar las colocaciones promocionales no remuneradas, y involucrar a los seguidores nuevos y existentes con contenido dirigido utilizando una combinación de canales de comunicación indirectos y directos. JOB SUMMARY Esta posición de comunicación profesional es responsable de obtener una exposición externa positiva para los ministerios de la Organización en el ministerio digital, transmisión y medios de comunicación impresos, mejorar la visibilidad y credibilidad del Ministerio de Vigilancia de la Biblia, y abordar o responder a los medios relacionados con el Ministerio de Vigilanza. MINISTRY REQUIREMENTS mantiene una relación personal y activa con Jesucristo y es un servicio consistente. Graham, Franklin Graham y Will Graham para su uso en la respuesta a las solicitudes de los medios de comunicación Asiste con otras tareas y proyectos, incluyendo tareas administrativas, según lo asignado por el gerente Billy Graham Otras tareas como asignadas DECFICACIONES DE JOB SKILLS Y CONOWLEDGE Licenciatura en periodismo, comunicaciones o campo relacionado Requiere un mínimo de 2 años de experiencia en relaciones públicas, marketing o comunicaciones Preferido Capacidad para comunicarse verbal y por escrito con el personal de todos los niveles de la asociación Deberá tener fuertes habilidades de escritura y lectura con atención al detalle Deberá poseer buenas habilidades administrativas en Microsoft Office Deberá posse de habilidades organizativas de diseño gráfico; Deberá conocer bien el estilo gráfico y Adobe Photoshop Preferido Conocimiento profundo del estilo AP preferido Una comprensión profunda de las plataformas de redes sociales como Facebook, Instagram, XANKON, y la experiencia con el público Deberá ser capaz de hablar con confianza y extender la capacidad de trabajo en el ámbito de trabajo de la organización de los servicios públicos Debería tener una gran capacidad para gestionar y responder a los problemas de trabajo, incluso en el entorno de la oficina de la empresa Deberá estar en condiciones de hacer un trabajo de manera efectiva Debería de ser capaz a través de un sistema de audiencia y de comunicación, Debería ser capaz, así como ser capaces de gestionar con un equipo de resolver los problemas profesionales y de trabajo a nivel internacional Deberá de manera equitativa. Deberá poder gestionar las tareas de una vez que los esfuerzos de trabajo y de un servicio de trabajo establecidos Deberá una relación con los requisitos de trabajo con el trabajo de un tiempo suficiente tiempo, Debemos ser capaces a tiempo que sea posible para lograr un buen tiempo, así que sea capaz de abordar y ser un trabajo con un medio ambiente de trabajar con los objetivos de trabajo más adecuado y de la comunidad de trabajo (1 Tesalonicenses 2:13; 2 Timoteo 3:15-17; Juan 3:16) Creemos que hay un solo Dios, que existe eternamente en tres personas: el Padre, el Hijo y el Espíritu Santo (Mateo 28:19; Juan 10:30; Efesios 4:4-6). Creemos en la deidad del Señor Jesucristo, en su nacimiento virgen, en Su vida sin pecado, en Sus milagros, enSu muerte vicaria y expiatoria a través de Su sangre derramada en la cruz, en Sua resurrección corporal, en La ascensión a la mano derecha del Padre, y en Su regreso personal en poder y gloria. (Mateo 1:23; Juan 1:1-4 y 1:29; Hechos 1:11 y 2:22-24; 8:34; 1 Corintios 15:3-4; 2 Corintos 5:21; Filipenses 2:5-11; Hebreos 1:14 y 4:15) Creemos también que todos los hombres se pierden y que el juicio de Dios es el único camino de la salvación, y que por la perdida la vida pecaminosa y el salvación eterna en el cielo, creemos que Jesús será castigado eternamente con el Espíritu santo y que Dios nos recompensará con el castigo eterno en el infierno. (Lucas 24:46-47; Juan 14:6; Hechos 4:12; Romanos 3:23; 2 Corintios 5:10-11; Efesios 1:7 y 2:8-9; Tito 3:4-7). Creemos en el ministerio actual del Espíritu Santo, cuya morada permite al cristiano vivir una vida piadosa. Creemos a la resurrección de los salvos y los perdidos; a los salvados a la resucitación de la vida eterna y a los perdidos a la ressurrección del castigo eterno y la condenación. (1 Corintio 15:51-57; Apocalipsis 20:11-15).Creemos en la unidad espiritual de los creyentes en el Señor Jesucristo y que todos los verdaderos creyantes son miembros de Su cuerpo, la iglesia. (1 Corinthians 12:12, 27; Efesio 1:22-23) Creemos que el ministerio de evangelización (compartir y hacer crecer el mensaje de salvación solo es posible mediante el anuncio de la gracia de los seguidores de Cristo a través de la fe en Jesús) y el discipulado (ayudar a la madurez en Cristo) es una responsabilidad.