OPEXUS
Overview
Base pay range: $115,000.00/yr - $135,000.00/yr We're seeking a seasoned Product Marketing Manager to serve as the strategic bridge between our product, sales, and marketing teams. You will translate complex legal and compliance technology capabilities into compelling value propositions, develop go-to-market strategies, and equip our teams with the tools they need to win in the market. This role operates at both strategic and tactical levels—comfortable presenting to C-suite executives one day and creating sales enablement materials the next. You’ll join an established product marketing team that collaborates closely together. Work Location & Flexibility: We are headquartered in Washington, D.C., and this role is eligible for remote work from the following states: CA, CO, CT, D.C., FL, GA, MA, MD, MI, MN, NC, NH, NY, PA, TX, VA, WI. If you live outside these states, we’re not able to consider your application at this time. What You’ll Do Strategic Positioning & Messaging: Develop and refine product positioning, messaging frameworks, and value propositions for Casepoint’s legal and compliance technology solutions; craft narratives that translate technical capabilities into business outcomes for legal departments, compliance teams, and government agencies; conduct competitive analysis and maintain competitive intelligence to inform positioning; partner with product management to influence product roadmap based on market insights and customer feedback. Go-to-Market Strategy and Execution: Lead or support product launches and feature releases from strategy through execution, coordinating across product, sales, marketing, and customer success teams; develop compelling positioning and messaging that resonates with target audiences and differentiates from competitors; create and present sales enablement materials including pitch decks, battlecards, demo scripts, ROI calculators, and case studies; build and maintain a library of customer-facing content including solution briefs, white papers, and web content. Market & Customer Intelligence: Conduct market research, customer interviews, and competitive analysis to inform product strategy and marketing tactics; serve as the voice of the customer through win/loss analyses and customer interviews; synthesize insights from sales, customer success, and customers to inform product strategy and marketing approach; monitor market trends, regulatory changes, and opportunities in legal technology and adjacent markets; develop deep expertise in customer personas, buying journeys, and decision criteria across corporate legal, law firms, and government segments. Customer and Revenue Enablement: Craft and distribute regular product release notes; partner with sales leadership to address pipeline challenges and develop targeted enablement programs; conduct training sessions for sales and partner teams on product capabilities, competitive positioning, and value selling; support strategic deals with custom presentations, ROI analyses, and competitive positioning; gather and act on feedback from sales to continuously improve messaging and sales tools. Cross-functional Collaboration: Collaborate with demand generation and content teams to support campaigns, webinars, and events with product-focused content; partner with demand generation to align campaigns with buyer journeys; collaborate with customer marketing to develop case studies, testimonials, and reference programs; coordinate with content marketing to ensure consistent messaging across channels; work closely with product management, sales, customer success, and account management to ensure market insights inform product development. What You Bring Required Qualifications 4-7+ years of product marketing experience in B2B SaaS, with at least 3 years focused on enterprise software Proven track record marketing complex, technical products to sophisticated enterprise buyers in competitive markets Strong collaboration skills with demonstrated success partnering with product management, sales, and marketing teams Exceptional storytelling ability—translate technical capabilities into business value and craft compelling narratives Hands-on, execution-oriented mindset—not afraid to roll up sleeves and do the work yourself Track record of successfully launching products and driving measurable business results Strong analytical skills with ability to synthesize market data, customer insights, and competitive intelligence Excellent written and verbal communication skills, comfortable presenting to executives and large audiences Self-starter who thrives in fast-paced environments and can manage multiple priorities Experience preferred
in marketing products in the legal technology, compliance, or adjacent industries (eDiscovery, legal operations, GRC, information governance); deep understanding of enterprise buying processes involving legal, IT, security, and procurement stakeholders; experience marketing to highly regulated industries (legal, financial services, government, healthcare); familiarity with AI/ML-powered products; experience with product-led growth and sales-led enterprise go-to-market motions; background working with government customers and understanding public sector procurement; track record developing vertical or industry-specific marketing strategies; experience in both large organizations and smaller companies. About OPEXUS + Casepoint OPEXUS, a leader in government process management software, and Casepoint, a top provider of data discovery technology for litigation, investigations, and compliance, merged in January 2025, with a majority investment from Thoma Bravo. The merger combines OPEXUS\' expertise in government process management and Casepoint\'s advanced data discovery technology to create a scalable platform that meets growing demands for data management in the public and regulated sectors. This collaboration focuses on data discovery, litigation, and compliance for government and enterprise clients. OPEXUS + Casepoint is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability.
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Base pay range: $115,000.00/yr - $135,000.00/yr We're seeking a seasoned Product Marketing Manager to serve as the strategic bridge between our product, sales, and marketing teams. You will translate complex legal and compliance technology capabilities into compelling value propositions, develop go-to-market strategies, and equip our teams with the tools they need to win in the market. This role operates at both strategic and tactical levels—comfortable presenting to C-suite executives one day and creating sales enablement materials the next. You’ll join an established product marketing team that collaborates closely together. Work Location & Flexibility: We are headquartered in Washington, D.C., and this role is eligible for remote work from the following states: CA, CO, CT, D.C., FL, GA, MA, MD, MI, MN, NC, NH, NY, PA, TX, VA, WI. If you live outside these states, we’re not able to consider your application at this time. What You’ll Do Strategic Positioning & Messaging: Develop and refine product positioning, messaging frameworks, and value propositions for Casepoint’s legal and compliance technology solutions; craft narratives that translate technical capabilities into business outcomes for legal departments, compliance teams, and government agencies; conduct competitive analysis and maintain competitive intelligence to inform positioning; partner with product management to influence product roadmap based on market insights and customer feedback. Go-to-Market Strategy and Execution: Lead or support product launches and feature releases from strategy through execution, coordinating across product, sales, marketing, and customer success teams; develop compelling positioning and messaging that resonates with target audiences and differentiates from competitors; create and present sales enablement materials including pitch decks, battlecards, demo scripts, ROI calculators, and case studies; build and maintain a library of customer-facing content including solution briefs, white papers, and web content. Market & Customer Intelligence: Conduct market research, customer interviews, and competitive analysis to inform product strategy and marketing tactics; serve as the voice of the customer through win/loss analyses and customer interviews; synthesize insights from sales, customer success, and customers to inform product strategy and marketing approach; monitor market trends, regulatory changes, and opportunities in legal technology and adjacent markets; develop deep expertise in customer personas, buying journeys, and decision criteria across corporate legal, law firms, and government segments. Customer and Revenue Enablement: Craft and distribute regular product release notes; partner with sales leadership to address pipeline challenges and develop targeted enablement programs; conduct training sessions for sales and partner teams on product capabilities, competitive positioning, and value selling; support strategic deals with custom presentations, ROI analyses, and competitive positioning; gather and act on feedback from sales to continuously improve messaging and sales tools. Cross-functional Collaboration: Collaborate with demand generation and content teams to support campaigns, webinars, and events with product-focused content; partner with demand generation to align campaigns with buyer journeys; collaborate with customer marketing to develop case studies, testimonials, and reference programs; coordinate with content marketing to ensure consistent messaging across channels; work closely with product management, sales, customer success, and account management to ensure market insights inform product development. What You Bring Required Qualifications 4-7+ years of product marketing experience in B2B SaaS, with at least 3 years focused on enterprise software Proven track record marketing complex, technical products to sophisticated enterprise buyers in competitive markets Strong collaboration skills with demonstrated success partnering with product management, sales, and marketing teams Exceptional storytelling ability—translate technical capabilities into business value and craft compelling narratives Hands-on, execution-oriented mindset—not afraid to roll up sleeves and do the work yourself Track record of successfully launching products and driving measurable business results Strong analytical skills with ability to synthesize market data, customer insights, and competitive intelligence Excellent written and verbal communication skills, comfortable presenting to executives and large audiences Self-starter who thrives in fast-paced environments and can manage multiple priorities Experience preferred
in marketing products in the legal technology, compliance, or adjacent industries (eDiscovery, legal operations, GRC, information governance); deep understanding of enterprise buying processes involving legal, IT, security, and procurement stakeholders; experience marketing to highly regulated industries (legal, financial services, government, healthcare); familiarity with AI/ML-powered products; experience with product-led growth and sales-led enterprise go-to-market motions; background working with government customers and understanding public sector procurement; track record developing vertical or industry-specific marketing strategies; experience in both large organizations and smaller companies. About OPEXUS + Casepoint OPEXUS, a leader in government process management software, and Casepoint, a top provider of data discovery technology for litigation, investigations, and compliance, merged in January 2025, with a majority investment from Thoma Bravo. The merger combines OPEXUS\' expertise in government process management and Casepoint\'s advanced data discovery technology to create a scalable platform that meets growing demands for data management in the public and regulated sectors. This collaboration focuses on data discovery, litigation, and compliance for government and enterprise clients. OPEXUS + Casepoint is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability.
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