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Imprint

Senior Marketing Operations Analyst

Imprint, Myrtle Point, Oregon, United States, 97458

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Employer Industry: FinTech

Why consider this job opportunity

Competitive compensation and equity packages

Flexible paid time off

Fully covered, high-quality healthcare, including dependent coverage

16 weeks of paid parental leave for primary caregivers and 8 weeks for all new parents

Opportunity to work with leading technology and tools in a collaborative environment

Commitment to diversity and inclusion in the workplace

What to Expect (Job Responsibilities)

Build and ensure accurate execution of marketing automation workflows across email, SMS, push notifications, and in-app messaging campaigns

Configure customer journeys, triggers, and segmentation to deliver personalized experiences

Track and analyze communication performance, providing insights and recommendations for continuous improvement

Maintain and update campaign calendars to ensure timely execution of marketing initiatives

Collaborate cross-functionally to execute marketing initiatives and advance marketing automation efforts

What is Required (Qualifications)

3+ years of experience in owned channel marketing, lifecycle marketing, or CRM marketing

Experience setting up campaigns in Braze or other comparable martech tools

Ability to query data, build segments, and create customer journey logic using SQL or other comparable methods

Familiarity with CAN-SPAM regulations and general email marketing compliance

Excellent attention to detail, project management, and organizational skills

How to Stand Out (Preferred Qualifications)

Experience with martech migrations and/or building new martech functionality

Creative problem-solver with the ability to leverage data and martech capabilities for effective personalization

Excellent communicator, both verbal and written, thriving in a fast-paced environment

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We are not the EOR (Employer of Record) for this position. Our role in this specific opportunity is to connect outstanding candidates with a top-tier employer.

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