Abe
Senior Social Media Advertising Strategist (Remote US) - Future Opening
Abe, Irvine, California, United States, 92713
Overview
Senior Social Media Advertising Strategist (Remote US) - Future Opening at Abe. Abe is a specialized consultancy focused exclusively on social media advertising. We are a hub for innovative strategies, helping clients leverage the full power of LinkedIn, Meta and more to reach, engage, and convert their target audiences. We have experienced significant growth over the last few years and value a culture where the best idea wins. We’re future-focused and are looking for the right Senior Strategist with a growth mindset to join our evolving team. This role reports to the Associate Director and is a crucial part of the social media team. This role has a unique opportunity to be on the ground floor of a fast-growing specialty agency.
Responsibilities
Oversee and lead a collection of Social Media accounts Serve as direct support to client contacts Weekly communication with vendors or operational partners to ensure alignment on tasks, work quality, and improvements Build strategies for clients each quarter Create, maintain, and optimize budgets for paid media campaigns Provide fractional support for internal marketing in support of a boutique agency within Directive Deeply understand client positioning and unique value propositions Confirm lead routing is accurate within a CRM Be responsible for personal productivity and utilization Work with the Associate Director to ensure internal and client goals are achieved Understand the value of Programmatic campaigns Drive cross-sells, upsells and referrals via client relationships and professional network Execute and optimize advertising campaigns within LinkedIn, including ad copywriting, TAM development, and targeting to maximize ROI
What You Offer
4+ years experience at a performance/digital marketing agency, with hands-on experience supporting B2B clients Deep expertise across paid social advertising campaigns, specifically LinkedIn Ads Understanding of LinkedIn Ad Units such as conversation ads, document ads, CTV and more Proficiency with advertising platforms/tools like LinkedIn Campaign Manager, Zoominfo, 6Sense, and more Ability to delegate to junior team members to ensure joint success Strong understanding of paid principles: keyword research, ad copywriting, bid management, and campaign optimization Ability to analyze campaign performance data using tools like Google Analytics (GA4), Excel, or other analytics platforms to make data-driven decisions Ability to drive results and measure via OCT Experience with audience segmentation by tier, job title, etc. Proven and measurable success with mid-market or enterprise accounts Ability to translate and articulate strategy and tell stories with data Competitive and curious problem-solver who stays on the cutting edge of the industry Ability to organize, prioritize and manage multiple projects simultaneously Quality-focused with a passion for advertising Willingness to travel to visit clients approximately once per year, per client or as needed
What Success Looks Like
Embody Abe’s core values in every interaction Effectively manage approximately five mid-tier and enterprise accounts Meet and exceed department KPIs, including client NSMs (North Star Metrics) and Client Satisfaction scores Build client trust and relationships that lead to renewals Cross-sell services aligned with client goals and objectives Clearly communicate results with client point of contact and executives Make exceptional decisions regarding strategic direction for accounts
Benefits
Salary: The annual base salary range for this position based in the United States is $85,000- $95,000 USD. This range is an estimate and may vary based on compensation practices, skills, and experience. Medical, dental, vision plans, disability, and life insurance coverage for you and your family Employer-paid plan for you and partial contribution for dependents Benefits to Support the Whole Person: Mental health resources, physical wellness programs, fertility support, virtual workouts, and primary/virtual care Time Off - Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental Leave Financial - Traditional and Roth 401(k) with a 3% company match Bonus - Annual bonus based on tenure
Work Environment Requirements
As a remote-first company, you’ll have the ability to work from anywhere in the US, with optional offices in Irvine, California. We support global opportunities where we have established businesses, including Canada, the UK, and Australia. For global locations, you must have established work authorization and reside in that country. The role operates 100% virtually from a home office and collaborates via Zoom and Slack. You may need to remain stationary for extended periods and have reliable internet access and a professional background.
Additional Information
At Abe, one of our core values is People First. We’re committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
Job Details
Seniority level: Mid-Senior level Employment type: Full-time Job function: Marketing and Sales Industries: Advertising Services
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Senior Social Media Advertising Strategist (Remote US) - Future Opening at Abe. Abe is a specialized consultancy focused exclusively on social media advertising. We are a hub for innovative strategies, helping clients leverage the full power of LinkedIn, Meta and more to reach, engage, and convert their target audiences. We have experienced significant growth over the last few years and value a culture where the best idea wins. We’re future-focused and are looking for the right Senior Strategist with a growth mindset to join our evolving team. This role reports to the Associate Director and is a crucial part of the social media team. This role has a unique opportunity to be on the ground floor of a fast-growing specialty agency.
Responsibilities
Oversee and lead a collection of Social Media accounts Serve as direct support to client contacts Weekly communication with vendors or operational partners to ensure alignment on tasks, work quality, and improvements Build strategies for clients each quarter Create, maintain, and optimize budgets for paid media campaigns Provide fractional support for internal marketing in support of a boutique agency within Directive Deeply understand client positioning and unique value propositions Confirm lead routing is accurate within a CRM Be responsible for personal productivity and utilization Work with the Associate Director to ensure internal and client goals are achieved Understand the value of Programmatic campaigns Drive cross-sells, upsells and referrals via client relationships and professional network Execute and optimize advertising campaigns within LinkedIn, including ad copywriting, TAM development, and targeting to maximize ROI
What You Offer
4+ years experience at a performance/digital marketing agency, with hands-on experience supporting B2B clients Deep expertise across paid social advertising campaigns, specifically LinkedIn Ads Understanding of LinkedIn Ad Units such as conversation ads, document ads, CTV and more Proficiency with advertising platforms/tools like LinkedIn Campaign Manager, Zoominfo, 6Sense, and more Ability to delegate to junior team members to ensure joint success Strong understanding of paid principles: keyword research, ad copywriting, bid management, and campaign optimization Ability to analyze campaign performance data using tools like Google Analytics (GA4), Excel, or other analytics platforms to make data-driven decisions Ability to drive results and measure via OCT Experience with audience segmentation by tier, job title, etc. Proven and measurable success with mid-market or enterprise accounts Ability to translate and articulate strategy and tell stories with data Competitive and curious problem-solver who stays on the cutting edge of the industry Ability to organize, prioritize and manage multiple projects simultaneously Quality-focused with a passion for advertising Willingness to travel to visit clients approximately once per year, per client or as needed
What Success Looks Like
Embody Abe’s core values in every interaction Effectively manage approximately five mid-tier and enterprise accounts Meet and exceed department KPIs, including client NSMs (North Star Metrics) and Client Satisfaction scores Build client trust and relationships that lead to renewals Cross-sell services aligned with client goals and objectives Clearly communicate results with client point of contact and executives Make exceptional decisions regarding strategic direction for accounts
Benefits
Salary: The annual base salary range for this position based in the United States is $85,000- $95,000 USD. This range is an estimate and may vary based on compensation practices, skills, and experience. Medical, dental, vision plans, disability, and life insurance coverage for you and your family Employer-paid plan for you and partial contribution for dependents Benefits to Support the Whole Person: Mental health resources, physical wellness programs, fertility support, virtual workouts, and primary/virtual care Time Off - Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental Leave Financial - Traditional and Roth 401(k) with a 3% company match Bonus - Annual bonus based on tenure
Work Environment Requirements
As a remote-first company, you’ll have the ability to work from anywhere in the US, with optional offices in Irvine, California. We support global opportunities where we have established businesses, including Canada, the UK, and Australia. For global locations, you must have established work authorization and reside in that country. The role operates 100% virtually from a home office and collaborates via Zoom and Slack. You may need to remain stationary for extended periods and have reliable internet access and a professional background.
Additional Information
At Abe, one of our core values is People First. We’re committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
Job Details
Seniority level: Mid-Senior level Employment type: Full-time Job function: Marketing and Sales Industries: Advertising Services
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