SEO + SEM Specialist Job at First American Financial in Phoenix

Employer Industry: Real Estate Services Why consider this job opportunity: Salary up to $83,600 Opportunity to own the search engine visibility strategy within a new Performance Marketing Center of Excellence Play a critical role in integrating paid and organic strategies for measurable business growth Supportive and inclusive workplace culture that embraces diversity, equity, and individuality Comprehensive benefits package including medical, dental, vision, 401k, and PTO What to Expect (Job Responsibilities): Conduct keyword research and map high-value opportunities across paid and organic search Manage and optimize campaigns across Google Ads and other search platforms Optimize on-page and off-page SEO elements to improve visibility and rankings Design and execute SEO/SEM tests to uncover incremental performance opportunities Analyze search trends and share insights to inform broader marketing strategy What is Required (Qualifications): 3–5 years in SEO/SEM roles, with experience in both paid and organic search Proven ability to manage and optimize Google Ads accountsHands‑on experience with SEO keyword research, content briefs, and technical optimization Strong analytical skills, with experience using Google Analytics (GA4) and search‑specific reporting tools Collaborative mindset, with the ability to work across Paid Media, Brand, and Analytics teams How to Stand Out (Preferred Qualifications): Experience with SEO tools such as Google Search Console, SEMrush, Moz, or equivalent Familiarity with Microsoft Ads and keyword management tools Understanding of project management and campaign orchestration tools #RealEstate #SEO #SEM #MarketingCareers #DiversityAndInclusion We prioritize candidate privacy and champion equal‑opportunity employment. Central to our mission is our partnership with companies that share this commitment. We aim to foster a fair, transparent, and secure hiring environment for all. If you encounter any employer not adhering to these principles, please bring it to our attention immediately. We are not the EOR (Employer of Record) for this position. Our role in this specific opportunity is to connect outstanding candidates with a top‑tier employer. #J-18808-Ljbffr