Man of War is hiring: Marketing and Advertising Manager in Boca Raton

About the Role

Were seeking a data-driven, creative, and strategic Digital Marketing & Ads Manager to lead and scale our paid advertising efforts across multiple platforms. This role is ideal for someone who understands both the art and science of advertising from compelling storytelling and ad creative to analytics, budgeting, and optimization. Youll work directly with our Sales and Creative teams to generate high-quality leads, scale campaigns, and implement innovative ad strategies that drive measurable growth.

This is an In-Person role with base salary and performance bonus opportunity

Must have Ad Management experience

Responsibilities

• Plan, create, and manage paid ad campaigns across Facebook, Instagram, YouTube, TikTok, and other digital platforms.
• Develop ad creative strategies including hooks, storytelling, visuals, and copy that convert.
• Structure and scale ad campaigns with monthly budgets exceeding $20,000+.
• Monitor and optimize ad performance, analyzing metrics like ROAS, CPA, CTR, and conversion rates.
• Conduct A/B testing on creatives, thumbnails, and copy to improve campaign efficiency.
• Stay current on ad trends, platform updates, and AI-powered advertising tools.
• Collaborate with the sales team to align campaigns with revenue goals and lead-generation efforts.
• Design and manage lead magnets, webinars, and funnel ads to nurture prospects.
• Research competitors and identify opportunities for differentiation.
• Manage ad spend and budgeting to maximize ROI and minimize waste.
• Track and report campaign performance, offering insights and recommendations for improvement.
• Implement new processes and procedures to improve efficiency and campaign performance.

Qualifications

• 23+ years of experience in paid media management or performance marketing.
• Proven track record of running and scaling campaigns with $20K+/month ad budgets.
• Hands-on experience with Meta Ads Manager, Google Ads, YouTube Ads, and TikTok Ads.
• Strong understanding of ad psychology, creative direction, and storytelling.
• Proficiency with analytics and tracking tools (Google Analytics, Meta reporting, etc.).
• Familiarity with AI tools for ad creation, copy, and optimization.
• Excellent organizational skills with the ability to manage multiple campaigns simultaneously.
• Strong communication and collaboration skills; experience working directly with sales teams.
• Analytical mindset with problem-solving ability and data-driven decision making.

Additional Skills

• Experience in influencer marketing and partnership campaigns.
• Knowledge of webinar funnels, lead magnets, and conversion tracking.
• Experience with marketing automation or CRM tools (HubSpot, ActiveCampaign, etc.).
• Creative mindset with a willingness to test new formats and trends.

Job Type: Full-time

Base Salary: $48,300 + Performance Bonus

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